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Designer Justina Blakeney Says This Paint Color Flatters Everyone and Is Perfect for Drenching Rooms

Justina Blakeney, an acclaimed interior designer, artist, and author known for her maximalist bohemian style, advocates for bolder color choices in home decor. Following a challenging year that included the LA wildfires, Blakeney has found herself drawn to a new color palette, specifically a moody shade of purple-plum she calls 'eggplant' or 'mauve'. She believes this color is universally flattering and ideal for 'color drenching,' a technique where an entire space is painted in one shade to create an enveloping and cozy atmosphere. This shift represents a move towards more sophisticated and grounding hues compared to the brighter shades she typically uses. Blakeney’s influence on interior design trends is significant, having pioneered popular movements such as bohemian living rooms, indoor plants, and rug layering over the past 15 years. Her recent adoption of eggplant suggests it will likely become a major color trend for 2026. She notes that the color brings richness and depth, adding character to a space without making it feel cluttered. The versatility of eggplant makes it suitable for various rooms, from intimate spaces like bathrooms and powder rooms, where its flattering quality is beneficial, to larger rooms, where it can evoke a sense of warmth and embrace. For those considering incorporating this shade, several paint brands offer suitable options. Farrow & Ball's Brinjal, Little Greene's Adventurer (Color of the Year 2026), and Benjamin Moore's Chambourd are highlighted as perfect eggplant paints, each offering slightly different tones of deep red and purple. Beyond paint, Blakeney's Ruggable collection already subtly features deep purple accents, as seen in the Hilma Sunset Rug design, indicating the color's integration into her product lines. Individuals hesitant to commit to painting entire walls in eggplant can introduce the color through decor elements. Suggestions include dark eggplant throw pillows layered with ochre yellows for a trendy fall combination, eggplant-patterned sheets paired with neutrals for a softer look, or other decorative items like lamps and throw blankets. This approach allows for a subtle introduction of the color, enabling individuals to observe its effect and how it interacts with existing decor before making a larger commitment. The article provides specific product recommendations for bedding, lamps, throw pillows, wallpaper, candles, and rugs in eggplant shades, catering to various budgets and preferences for integrating the color. The article emphasizes Blakeney's trendsetting capabilities, suggesting that her embrace of eggplant now predicts its widespread popularity in the coming year. Her personal experience of redecorating after a significant life event has led to this evolution in her color preferences, highlighting how personal circumstances can influence design choices. The shift towards moodier, more sophisticated colors like eggplant reflects a desire for comfort, confidence, and coziness in living spaces. #InteriorDesign #JustinaBlakeney #ColorTrends #EggplantColor #HomeDecor #PaintColors #ColorDrenching #BohemianStyle #InteriorDesign #JustinaBlakeney #ColorTrends #EggplantColor #HomeDecor #PaintColors #ColorDrenching #BohemianStyle
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