13 of the Best Paint Brands for Luxurious-Looking Interiors, as Rated by Professional Painters and Serial Redecorators

Choosing the right paint brand for interior projects can significantly impact the final aesthetic and durability of a space. While many factors, such as cost or a specific color, initially influence choices, experienced painters and interior designers prioritize qualities like paint texture, ease of application, coverage, color vibrancy, and eco-friendliness. Professional insight reveals that decorators, rather than just designers, often hold the strongest opinions on the best paint brands, sometimes refusing to use certain products and requesting color-matching alternatives. This comprehensive guide, compiled by an experienced redecorator and in consultation with professional painting and decorating firm Paint the Town Green, evaluates 13 top paint brands available in the UK. The assessment focuses on color offerings, availability, user-friendliness, and the overall quality of the finished result. The brands reviewed cater to various needs and budgets, from luxury eco-friendly options to more accessible premium ranges, highlighting their unique selling points and applications. **Benjamin Moore**, a popular US import, offers a deep range of finishes, including Aura (premium), Regal (mid-range), and Ben (budget-friendly). Its Aura line is noted for its luxurious application and rich, deep colors, with Benjamin Moore Cinnamon Slate being the Color of the Year for 2025. **Coat Paints** is praised for its smooth texture, requiring only two coats for good depth of color, and its commitment to sustainability, including a breathable, mineral-based clay paint. The brand's online availability and peel-and-stick samples simplify the selection process, and its collaborations with figures like Stacey Dooley keep its offerings fresh. **Craig & Rose** stands out for its well-curated 1829 Collection and its unique Artisan effect paints, which can create textured stone, metallic, or verdigris finishes. Its 110-color palette offers sophisticated shades suitable for stylish homes, with low VOCs and easy application. **CRAFTED by Crown** represents a more premium offering from the well-known Crown brand, providing a luxurious flat matt finish with a warm-to-the-touch feel. Its curated range of 48 timeless colors, such as the muted green Sow Good, is ideal for classic and neutral palettes. **Dulux Heritage** distinguishes itself from other Dulux ranges with its easy application, nice finish, and durability. With 112 colors, including pastels and vibrant shades, it offers an elevated painting experience for those looking to upgrade from standard paints. **Earthborn** is a leading eco-paint brand, known for its Claypaint, which is breathable, super matte, and has a slightly textured feel. Its ability to be used on challenging surfaces like lime plaster and its virtually VOC-free, odor-free composition make it suitable for bathrooms or damp-prone areas, despite its higher price point. **Farrow & Ball** is a renowned luxury paint brand celebrated for its distinctive colors and chalky, flat Estate Emulsion finish. While its less viscous consistency can lead to coverage issues without proper undercoats, the resulting finish and extensive color offering, including popular shades like Down Pipe and Hague Blue, are highly valued. **Graphenstone** is highlighted for its eco-credentials, featuring graphene and lime-based formulations that absorb CO2 from the atmosphere, improving indoor air quality. Its collaboration with interior designer Rose Uniacke has increased its visibility among homeowners and designers. **House of Hackney**, known for its patterns and textiles, also offers a paint range with bold colors that complement its wallpaper designs. These paints provide impressive coverage, even for challenging reds and greens, and are available with guidance on pairing them with the brand's prints. **Lick**, an early online paint brand, has expanded its reach to retail stores like B&Q. It is recognized for its great colors, effective marketing, and designer collaborations, with Lick Pro tailored for professionals and Lick Supreme offering an ultra-matte finish. **Little Greene** evokes a sense of heritage despite its relatively recent founding, drawing inspiration from 300 years of historical influences and partnering with The National Trust. Its 191 colors offer nuanced shades with varying intensities, providing a luxurious painting experience. **Mylands**, with its rich history and Royal Warrant, is known for durable, versatile paints with deep colors and strong coverage. Its London-made credentials and collaboration with Beata Heuman on 'The Dependables' collection contribute to its growing popularity. Finally, **Paint & Paper Library** is considered a premium luxury brand, offering elegant colors and finishes. Its unique system of graded color families, such as Glass I-V, facilitates the creation of cohesive, tonal palettes, though some decorators note it can occasionally matt brushes. Each of these brands offers distinct advantages, making the choice dependent on specific project requirements, aesthetic preferences, and environmental considerations. #PaintBrands #InteriorDesign #HomeRenovation #LuxuryPaint #EcoFriendlyPaint #ColorTrends #ProfessionalAdvice #DIYHomeImprovement #InteriorDecorating #PaintBrands #InteriorDesign #HomeRenovation #LuxuryPaint #EcoFriendlyPaint #ColorTrends #ProfessionalAdvice #DIYHomeImprovement #InteriorDecorating