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If You Want To Feel More Creative In 2022, Wear This New Color
The article discusses the announcement of "Very Peri" as Pantone's Color of the Year for 2022, highlighting its significance and how it represents the evolving present. Unlike previous years where Pantone typically selected a color from its existing archive, Very Peri is a brand-new shade. It is characterized as a periwinkle blue infused with a violet red undertone, creating a warm and friendly purple-blue hue.
Leatrice Eiseman, executive director at the Pantone Color Institute, emphasizes that Very Peri symbolizes an expansive future and encourages courageous creativity and imaginative expression. She notes that society increasingly recognizes color as a vital form of communication, capable of expressing ideas, emotions, and fostering connection. The complexity of this red-violet-infused blue hue is presented as a reflection of these broader societal shifts.
Pantone's forecast suggests that Very Peri will be prevalent across various materials, finishes, and textures throughout 2022. The article indicates that this new color will influence fashion trends, complementing other joyful and optimistic colors like fuchsia and emerald green that are anticipated to dominate the spring 2022 runway cycles. Fashion enthusiasts are encouraged to incorporate Very Peri into their wardrobes to stay ahead of the trend.
To facilitate this, the article provides several examples of fashion items available for purchase that embody the Very Peri shade. These suggestions range from subtle accessories like an everyday cardholder from Balenciaga to more prominent statement pieces such as earrings from We Dream In Colour. A STAUD rib-knit cardigan is also mentioned as a suitable option for winter ensembles, demonstrating the versatility of the color across different fashion items and seasons. The aim is to inspire readers to adopt the invigorating hue early, integrating it into their personal style.
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