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The Controversial “Wallpaper Box” Trend is DIVIDING the Design Community
The "wallpaper box" trend, which involves covering all walls and ceilings in a room with the same wallpaper, is sparking debate within the interior design community. This trend is drawing parallels to beautifully wrapped presents, with design editors noting the increased aesthetic appeal of modern wrapping paper. The question arises whether designers are intentionally creating spaces that resemble these whimsically wrapped gifts by using patterned, colorful wallpaper extensively.
Some designers are enthusiastic proponents of the wallpaper box. Sasha Bikoff, a New York designer known for her bold use of various elements, strongly advocates for fully wallpapered rooms over accent walls, viewing them as more luxurious. She believes wallpaper, whether a mural or a repeat pattern, creates a "jewel box" effect, encapsulating the inhabitant and driving the entire narrative of the space, making it feel finished, layered, and rich. Bikoff emphasizes that the print, colors, and texture of the wallpaper can significantly influence the room's ambiance. Similarly, Baltimore-based designer Jay Jenkins embraces the concept, particularly for abstract and colorful patterns. He utilized a Scalamandré print in an Annapolis home's guest bedroom to add personality, noting that wallpaper can effectively create a cohesive envelope for a room and conceal architectural flaws like odd ceilings, unsightly accesses, or electrical panels. Carola Pimentel, principal designer at Assure Interiors, also expresses strong support for wallpaper, stating that it allows for unique statements reflecting clients' personalities and adds an element of surprise and delight. She suggests that fully wallpapered powder rooms, dining rooms, or bedrooms can achieve various moods—cute, bold, or serene—depending on the wallpaper choice.
However, other designers express reservations about the wallpaper box trend. They caution that individuals who easily tire of decor might find living in a fully wallpapered room overwhelming over time. New York designer Betty Ann Gilrain, for instance, prefers solid, dynamic colors for walls and ceilings in bedrooms, finding them more calming. While acknowledging the potential for charisma in wallpapered spaces, Gilrain argues that plain walls do not equate to boring. Instead, she incorporates visual interest through pops of colorfully patterned fabrics to tie the room together. Diane Rath, an interior designer, echoes this sentiment, suggesting that paint can be as transformative as, if not more than, wallpaper, without the visual intensity. She believes paint allows for a more subtle drama, giving shape, light, and materiality space to be appreciated. Rath highlights that a richly painted room can feel bold and immersive without being busy, and its ability to reflect and absorb light differently throughout the day adds a dimension that is often overlooked. The differing viewpoints indicate a division in the design community regarding the practicality and aesthetic longevity of the wallpaper box trend.
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