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Three design experts share their secrets for finding a new rug and carpet
This article offers comprehensive guidance on selecting the perfect carpet or rug for a home, drawing insights from three design experts: Daniel Prendergast, Director at The Rugseller; Kirsty Barton, Brand Storytelling Manager at Alternative Flooring; and Rupert Anton, Spokesperson for The Carpet Foundation. The piece highlights that while both carpets and rugs offer significant comfort and aesthetic benefits, the decision-making process involves numerous considerations, including color, texture, material, and overall design, irrespective of budget.
Rupert Anton notes a recent decline in carpet sales following a boom during the Covid years, attributed to the sustained popularity of LVT and wood flooring for their practicality and ease of maintenance. However, he emphasizes that carpet remains a favored choice for specific areas such as stairs, landings, bedrooms, and some living rooms. Kirsty Barton elaborates on the functional differences, suggesting high-pile carpets for luxurious softness in bedrooms and tightly woven, hardwearing options for high-traffic areas like hallways and stairs, which also offer soundproofing benefits. Anton adds that the increasing consumer desire for calm, nurturing interiors has contributed to a carpet comeback, aligning with the material's soft, warm, and textural qualities, a sentiment echoed by Barton.
The article delves into current trends, observing that while neutrals maintain their timeless appeal as best-sellers, there is a growing demand for patterned flooring that injects personality into spaces. Kirsty Barton mentions stripes, florals, and a variety of vibrant colorways, from soft pastels to rich greens and deep tones, as a means to make the floor a central design element. Rupert Anton corroborates this shift, noting a move away from grey tones towards warm earthy colors like ochres, soft golds, earthy greens, sage greens, and blush pink. He also points out a rise in patterned carpets for stairs and landings, with herringbone and geometrics gaining traction over traditional stripes, alongside natural textures such as loop piles.
For rugs, Daniel Prendergast observes that neutrals are still popular for their versatility. However, he highlights a growing trend for homeowners and designers to incorporate more patterns to personalize their interiors, often by layering patterned rugs over neutral bases to enhance visual impact. Custom-made rugs, geometrics, Scandi-inspired designs, vintage looks, and nature-influenced motifs are also gaining popularity.
Material matters are also addressed, with Rupert Anton noting a trend towards eco-friendly and bio-based materials. This includes 100% undyed British wool carpets with natural backings like cotton, jute, and natural rubber latex, as well as synthetic and cellulosic fibers that are fully biodegradable. Daniel Prendergast supports this, mentioning the increasing popularity of recycled PET rugs made from plastic bottles, which are durable, stain-resistant, and soft. Natural materials like jute, sisal, and seagrass, along with washable rugs, are also seeing increased demand.
Practical advice for decision-making includes considering the room's suitability and expected wear, especially in high-traffic areas, and assessing family circumstances (e.g., presence of children) to determine durability requirements. Experts advise investing in the best quality carpet affordable due to daily use and selecting a design that will be loved for years. For rugs, Daniel Prendergast suggests starting with a rug to define the room's aesthetic, considering room dimensions, existing furniture, and budget. He also introduces the "18-inch rule" for rug placement to ensure balance, recommending that rugs extend adequately under dining tables to accommodate pulled-out chairs and under beds to appear on both sides. The article concludes with specific tips for choosing carpets and rugs, emphasizing suitability, decorating plans, longevity, and proper sizing to create an illusion of space.
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