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Ella Doran Turns Waste Plastic into an Upholstered Chair With a Message
Ella Doran, an award-winning London-based designer, established her homewares business in the late 1990s, gaining recognition for her innovative use of photography-based images and patterns on household products. Her involvement in the RSA's Great Recovery project, which focused on restoring a sofa destined for landfill, reignited her commitment to the circular economy. This led to her latest endeavor, the Clean Up Plastic Camo Chair, a collaborative, one-off piece designed to raise awareness about plastic pollution and the issue of furniture waste.
The project involved a collaboration with Urban Upholstery (Andrea and Patrizia) for the chair's re-making. Public workshops were held where Andrea rebuilt the chair from its stripped frame, demonstrating the intricate process of re-upholstery to the public and school children, who were particularly intrigued by the chair's origin as an abandoned piece found on the streets of Hackney. The upholstery textile itself was a result of another collaboration with designer Sophie Thomas, who collected waste plastic from beaches worldwide. Doran then photographed these 'jewel-like' plastic pieces, creating a textile design that subtly resembles a Terrazzo floor. The design's true nature, revealed upon closer inspection, communicates an optimistic message of reuse in contrast to the negative reality of plastic pollution.
The inspiration for this project stems from a shared passion for the circular economy, emphasizing education and advocating for reuse and repair over recycling or landfill. Doran aims to promote transparency in the textile supply chain, eliminate harmful chemicals in manufacturing, and ensure fair labor practices. The re-design of an abandoned chair serves as a creative illustration of how furniture can be diverted from landfills. A key focus of the project is to highlight the detrimental effects of plastic waste, particularly single-use plastics, and their impact on oceans.
The Clean Up Plastic Camo Chair incorporates various waste materials. The Chesterfield-style buttons are crafted from discarded plastic bags found in London. The chair's back is intentionally left open to showcase the craftsmanship involved in its restoration. The seat features hand-tied coil springs, FR coir fiber, horsehair, recycled wool felt, and calico. The legs are covered in acid-blue vinyl fabric off-cuts, precisely sewn. Bright red plastic netting, also salvaged from the street, finishes the underside of the chair. The printed velvet fabric used is made from recycled PET bottles, with the design applied using a water-based dye sublimation process that conserves water.
Doran's interest in using waste as a raw material began over a decade ago, motivated by a desire to refocus her company's purpose and material usage. Her company has transitioned to a make-to-order model and offers a take-back service for roller blinds to facilitate material reuse and recycling. She believes in shifting global economies towards more inclusive and circular models that prioritize sustainability and reduce carbon emissions. The chair was exhibited at the Shoreditch Design Triangle during the London Design Festival, where it received positive feedback for its intricate work and powerful message. The chair is designed for longevity within the circular economy, with components like the recycled velvet being replaceable and recyclable. There is a growing awareness of waste as a raw material, driven in part by events like the COVID-19 pandemic, which has highlighted community strength and the climate emergency. Doran, as part of the URGE creative collective, actively works to connect conceptual thinking with actionable solutions for environmental challenges. The future of waste as a raw material is seen as bright, with ingenuity and creativity leading to regenerative systems, bio-based plastics, and mycelium products, aligning with principles like those outlined in Kate Raworth’s *Doughnut Economics*.
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