
Vintage '70s Wallpapers Are This Year's Unexpected Decor Trend, Designers Say
The article discusses the resurgence of vintage wallpaper, specifically highlighting 1970s-inspired designs, as a major decor trend for 2025. This trend is attributed to a natural pull towards nostalgia during uncertain times, with homeowners seeking comfort and familiarity in their living spaces. Interior designers Jenni Jacobs, Lauren Davies, and Emily LaMarque weigh in on why vintage wallpaper is gaining popularity and offer various creative applications. Jacobs notes that vintage wallpaper adds personality and individuality, while Davies emphasizes the strong influence of the 1970s with its bold geometrics, large florals, warm earthy tones, and nature-inspired patterns, fulfilling a desire for lively, unique, and character-filled spaces.
The article outlines several innovative ways to incorporate vintage wallpaper beyond traditional wall coverings. For those hesitant to commit to entire walls, framing smaller sections of wallpaper to create unique artwork is suggested as a renter-friendly option or a way to introduce the aesthetic in a subtle manner. For individuals who embrace bold design, applying vintage wallpaper in smaller rooms such as powder rooms, laundry rooms, pantries, guest rooms, or dining rooms can create a significant impact and an immersive experience, akin to stepping into a 'jewelry box.' This approach allows for a maximalist look with rich tones and botanical motifs without overwhelming larger, more frequently used spaces like a primary bedroom.
Another classic method discussed is the use of vintage wallpaper as an accent wall. The warm tones and florals characteristic of the 1970s are deemed ideal for guest or children's bedrooms, while more abstract patterns can inspire bold office spaces, game rooms, or dens. The article also encourages thinking outside the box by suggesting wallpapering ceilings. This unconventional application offers a fresh and modern twist to the accent concept, leveraging the often-overlooked fifth wall to create a dramatic effect. Designers advise ensuring that the chosen wallpaper is suitable for high-traffic areas or moisture-prone rooms like bathrooms when applying it to ceilings.
Finally, a highly versatile and renter-friendly approach involves using smaller sections of vintage wallpaper on furniture. This includes applying it to the backs of bookshelves, inside cabinets, within drawers, on backsplashes, doors, and even on baseboards and molding. This method allows for pops of vintage charm and personalization in unexpected places, demonstrating the material's adaptability beyond its conventional use. The expert insights collectively provide a comprehensive guide on embracing the '70s wallpaper trend, offering options for various comfort levels and design aspirations.
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