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Red is the Unexpected Bathroom Color Trend of the Moment — And These Designers Say It's Better Than Beige
The article explores the emerging trend of using red in bathroom design, challenging the traditional perception of red as an intense and non-relaxing color for such spaces. It highlights how leading designers are successfully implementing red to create luxurious, comforting, and even soothing bathroom environments, contrasting with more conventional neutral palettes like beige. The piece begins by acknowledging the common associations of red with passion or danger but quickly pivots to demonstrate its potential for warmth and richness when applied thoughtfully in interior design.
Key to creating a tranquil red bathroom, according to designers, is the careful selection of red tones. The article advises against bright, primary reds in favor of warmer, earthier shades with brown and purple undertones, such as oxblood, rust, or burgundy. Roisin Lafferty, Creative Director at Kingston Lafferty Design, emphasizes the importance of tone, noting that extensive sampling is often necessary to achieve an impactful yet sophisticated and inviting atmosphere within the home. This nuanced approach ensures that the red promotes a sense of comfort rather than overwhelming intensity, transforming the bathroom into an extraordinary and luxe retreat.
Another significant aspect of this trend is 'color drenching,' where red is applied generously across various surfaces. While this might initially seem bold, the article explains that with the correct shade, it can create a cozy, cocooning effect, making the bathroom feel more modern and intimate. The use of tiles with varying tones or imperfect finishes, such as Zellige tiles, is suggested as a method to soften the overall appearance. Shannon Wollack, Founder and Partner at Studio Life/Style, illustrates this by describing how a striking red tile, paired with a calacatta viola slab vanity, creates a harmonious and bold design despite the strong individual elements.
Incorporating complementary colors, specifically green, is presented as an effective strategy to add vibrancy to a red bathroom. As red and green are opposite on the color wheel, their combination can create an energetic contrast. The article recommends natural, earthy green tones to avoid a overly thematic or 'Santa’s grotto' aesthetic. Maye Ruiz, Creative Director and Founder of Maye, shares an example where the integration of citrus tones alongside blush and pink, framed by red and burgundy, provided vitality and sophistication to a space initially conceived around green. For those hesitant about extensive green elements, a few houseplants can achieve a similar enlivening effect.
The importance of natural elements for promoting tranquility is also discussed. The article suggests incorporating natural materials, maximizing daylight, and ensuring views of the outdoors to enhance the calming effect of a red bathroom. Caig Nener, Director at Grotto Studio, highlights the use of jarrah wood, whose natural reddish hue complements red tones, and advocates for large windows to bring in natural light, accentuating the depth of the reds and connecting the interior with the external environment. This approach contributes to a sanctuary-like feel within the bathroom.
Finally, the article advises adding contrasting elements to balance the intensity of red. Details like white marble and metallic tapware can break up the space, reduce the overall red saturation, and foster a sense of calm. DeeDee Gundberg, Chief Designer at Ann Sacks, reiterates the preference for deep, timeless reds over bright ones and recommends offsetting them with materials such as wood, brass, and marble to create a truly stunning space. The article concludes by suggesting specific red bathroom accessories to help readers embrace this emerging design trend.
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