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A Cool Furniture Designer Talks Style, Inspiration & More
Momina Watton, the visionary founder of Atelier278, shares insights into her creative journey and the philosophy behind her furniture designs, which emphasize modern aesthetics, natural materials, and meticulous craftsmanship. Watton's design philosophy is characterized by a "classic with a twist" approach, evident in her personal style and the interiors of her apartment, which combine luxurious materials like marble, linens, and velvets with contemporary chrome and stainless-steel accents, creating unexpected yet harmonious pairings. This consistent aesthetic has been a part of her life since childhood, with her interiors brand, Atelier278, solidifying these long-held inspirations.
Her creativity, though not formally studied in art or design, manifested in everyday activities from a young age, such as elaborately setting tables for Saturday morning breakfasts. This innate creative drive eventually led to her career in furniture design. A significant source of inspiration for Watton is Roman architecture, particularly its enduring use of natural stone. The timeless appeal of marble columns and travertine buildings serves as a constant reminder that classic design and natural materials possess lasting relevance. This appreciation for the historical use of stone informs her contemporary pieces, ensuring they feel both ancient and modern.
Watton's transition into furniture design was unexpected. Formerly working in beauty PR, the pandemic provided her with an opportunity to explore her passion for interiors. She began by sharing her interior finds on Instagram, which led to sourcing vintage marble furniture for notable figures like Bettina Looney and Suki Waterhouse. This experience eventually spurred her to design and create her own pieces. A memorable acquisition was a vintage marble coffee table, discovered in a reclamation yard, which now resides in the home of Vogue Commerce Director, Naomi Smart. This find underscores Watton's ability to see potential in overlooked objects and her talent for transforming them.
Her mother's strong, independent sense of style significantly influenced Watton, teaching her the importance of authenticity in personal expression. When it comes to color, Watton expresses a deep affection for green, from vibrant matcha to earthy olive tones, valuing its versatility and pleasing aesthetic in interiors. Green onyx, in particular, is a favored material for her accessories due to its natural texture and rich color. Travel, especially to Copenhagen, also provides rich inspiration. She admires brands like FRAMA and Yonobi Studio for their immersive experiences that extend beyond mere shopping, fostering a sense of community.
Collecting glassware is another passion, as Watton believes the vessel can enhance the drinking experience. Her collection spans diverse origins, from Marrakech mint tea glasses to Parisian wine glasses and cut crystal tumblers for negronis, necessitating a dedicated cabinet in her kitchen. In terms of media, she is drawn to films with exceptional art direction and escapist qualities, citing "Call Me By Your Name," "The Talented Mr Ripley," and "A Single Man" for their incredible interiors and settings. Music also plays a crucial role in her creative process, with playlists featuring artists like Arooj Aftab, Sufjan Stevens, The Cure, Mazzy Star, and The Cranberries. Cooking is another creative outlet, with her signature dish being a sea bass recipe inspired by a restaurant in the south of France.
Watton holds admiration for fellow designers, particularly the team at Banda, whose interior designs she finds consistently beautiful. The work of the Bille Brahe family, including Frederik's restaurants and Sophie's jewelry, also serves as inspiration. Among her own creations at Atelier278, the Ellipse Dining Table in Unfilled Romano Travertine, designed for Rosie Huntington-Whiteley, stands out for its organic finish and statement presence. The Octavia Console is also highly popular, largely due to the demand for custom-sized console tables that are often difficult to find. Her accessories, such as coasters, are celebrated for their blend of functionality and style.
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