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Busy, Beautiful Grandmillennial Wallpaper Is Having a Moment…Again
The grandmillennial design trend, characterized by its embrace of styles traditionally associated with grandparents, is currently experiencing a resurgence. This aesthetic, which stands in stark contrast to minimalist and whitewashed farmhouse decor, includes elements like fabric skirts under kitchen sinks, gingham tablecloths, painted porcelain, lace curtains, and patterned wallpaper. The trend suggests a shift towards more comfortable and nostalgic living spaces, potentially influenced by increased time spent at home.
One prominent aspect of this trend is the use of bold, patterned wallpaper, reminiscent of designs popular from the 1960s to the early 1980s in fashionable locations like Beverly Hills and Palm Springs. A notable example is the reopening of C.W. Stockwell's San Francisco showroom. Founded in 1905, this California brand has been producing hand-printed paper and fabric for over a century. Its iconic 'Martinique' pattern, featuring large green banana palm leaves, has adorned the hallways of The Beverly Hills Hotel since the late 1940s. Beyond this famous print, C.W. Stockwell offers other distinctive designs, such as the 'Kan-Shie' floral vase motif suitable for kitchens or sitting rooms, and the 'Sakana' fish pattern, also available in outdoor fabric, ideal for pool cabanas.
The article highlights various applications of wallpaper by designers in the West to create impactful statements. For instance, Amy Vroom of The Residency Bureau used a geranium-pink wallpaper by Scion Living to enliven a Seattle home's stairwell. Hunter Carson incorporated a vibrant Christian Lacroix butterfly wallpaper on the ceiling of a twin bunk room in Manhattan Beach, adding whimsy and color. Nicole Michael Designs utilized Hygge & West's 'Dog Park' pattern for a dog-friendly nook in an Arcadia home, providing a playful touch for a client's aging dog. Additionally, Malmberg Studio introduced a photorealistic wallpaper line in early 2021, featuring digitally saturated patterns with unconventional iconography like aquatic life (e.g., the 'Man-O-War' pattern), fruits, and abstract animal prints.
The resurgence of grandmillennial wallpaper demonstrates how classic designs can be reinterpreted to suit contemporary tastes, adding personality and a sense of heritage to modern interiors. These examples illustrate how patterned wallpapers can transform various spaces, from stairwells and ceilings to pet-friendly nooks, showcasing versatility and contributing to a distinctive home aesthetic.
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