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The Insider: Designer Personalizes Own Prospect Heights Rental With Paint, Lighting, Music
Molly Torres Portnof, an interior designer based in Brooklyn and founder of DATE Interiors, embarked on a comprehensive decorating project for her 900-square-foot rental apartment in Prospect Heights, which she shares with her husband. Despite the apartment being a rental, Portnof approached the design with a high degree of personalization, viewing it as a liberating creative endeavor. The apartment, a one-bedroom floor-through in a vintage row house, had recently undergone renovations, featuring well-maintained wood floors, tall windows, a decorative fireplace, and updated kitchen and bathroom facilities. This meant Portnof's focus was primarily on furnishing and decorating rather than structural changes.
The initial step in Portnof's design process involved painting the entire space, including walls, ceiling, crown, and baseboard moldings, in Benjamin Moore’s Super White. This choice aimed to create a cohesive backdrop, minimizing the visual impact of any existing imperfections. Following the painting, she introduced a variety of design elements: swapping out existing light fixtures for new ones, adding ceiling medallions to enhance architectural detail, and incorporating removable wallpaper for a temporary yet impactful design statement. She also installed pipe-and-wood shelving, along with battery-operated or plug-in sconces, and carefully selected furniture, rugs, and artwork to complete the interior.
Every item in the apartment was chosen with careful consideration, avoiding generic or extraneous pieces. A recurring theme in the decor is music paraphernalia, reflecting the couple's shared passion. This includes displaying vinyl records, guitars, and other musical instruments. The living area features layered Moroccan rugs and a velvet sofa in a specific shade of blue, which were among the first items Portnof acquired for the apartment, indicating their foundational role in the design scheme. Personal photographs and travel mementos further personalize the space, ensuring it uniquely represents the couple's identity and experiences. Portnof emphasizes the importance of meaningful items, stating that anything displayed on the walls should hold personal significance.
Portnof's journey into interior design began a decade prior, sparked by her desire to optimize the 500-square-foot Manhattan studio she shared with her husband, Harry Portnof, who is involved in the music industry. This experience led her to pursue formal education in interior design at the Fashion Institute of Technology after working in fashion digital marketing and gaining experience at design firms like Studio Sofield and One King’s Lane. DATE Interiors, her full-service design firm, reflects her personal design philosophy, with the name stemming from her Instagram handle, @designingatinyempire.
Key pieces of furniture and decor include a blue velvet sofa from Interior Define, a vintage Persian rug sourced from House of Seance via Etsy, and leather safari chairs from Third Life Designs, also an Etsy find. The coffee table is from Anthropologie, and a rattan bar cart is from Serena and Lily. A customized metal pipe and wood shelving unit from Soil & Oak was specifically designed to house electronic equipment and vinyl records, complemented by a pink half-wall to soften the aesthetic. Dining chairs by Pierre Jenneret from France & Son are paired with a Saarinen-style pedestal table. Addressing the lack of an entry foyer, Portnof commissioned a round mirror with a single shelf from an Etsy vendor, JB + DG, to create a functional and welcoming entry point. In the bedroom, vintage Moroccan and Turkish rugs add warmth, while a wide woven leather bench from From the Source sits at the foot of the bed. A round mirror from Anthropologie and a bubble chandelier from West Elm balance the room's angles. The use of a lightweight fiberglass ceiling medallion is highlighted as an effective and easy trick for rental properties.
Overall, Portnof's approach demonstrates how thoughtful design and strategic selection of decor can transform a rental space into a deeply personal and visually engaging home, even without permanent structural alterations. Her design philosophy prioritizes individuality, comfort, and the integration of personal history and passions into the living environment.
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