In Le Marais, a new boutique hotel which resembles a stylish Parisian apartment

The Experimental Group, a globally recognized hospitality brand, has returned to its roots in Paris with the opening of its first-ever flagship hotel, Experimental Marais. This move marks a significant milestone for the brand, which began with the Experimental Cocktail Club in 2007, founded by childhood friends Olivier Bon, Pierre-Charles Cros, and Romée de Goriainoff, later joined by Xavier Padovani. Over the years, the group has expanded its portfolio to include bars, restaurants, hotels, and beach clubs across Europe and New York. The Experimental Marais is their third hotel in the French capital and is strategically located in the historic Marais neighborhood. The Marais, known for its narrow cobbled streets, centuries-old private mansions, classic bistros, and Parisian terraces, embodies the quintessential Parisian experience. It offers a blend of French food, culture, and style, making it an ideal setting for a hotel aiming to capture the essence of the city. The hotel occupies the former Sinner hotel and retains its designer, Tristan Auer, whose distinctive Parisian style is evident throughout. Auer, known for his work on prestigious hotels like Hôtel de Crillon and Hôtel du Louvre, has transformed the space from its previous gothic-religious theme into a sophisticated haven. His design concept for Experimental Marais revolves around a fictional, well-travelled character immersing themselves in Parisian culture and fashion. The building itself was once an Orange telecoms office, a surprising origin given its current elegant aesthetic. The hotel features 43 guest rooms, each identically laid out by category on every floor. The rooms successfully erase any trace of the building's former life as an office, offering generous space for Paris standards, with even entry-level rooms starting at 20 sqm. The Suite has been reimagined with creamy neutrals and design collectables, while other rooms maintain their original appeal with bright white walls, abstract artworks, and a mix of materials such as ceramic lamps on fabric-covered bedside tables and vintage-style wooden desks paired with wicker stools. A notable design element includes Pierre Paulin's bright green and yellow curved armchairs. Bathrooms are outfitted with products from Swedish brand La Bruket, Japanese toilets, large rain showers, and Experimental branded robes. The cathedral-style restaurant, known for its impressive double-height space, has undergone a retro-inspired redesign by Auer. High tables and stools have been replaced with cozy brown leather bistro banquettes, and the former black carpet now features a 1970s-style abstract design. Neo-Gothic touches, such as grand chandeliers and candelabras, contribute to a dramatic dining ambiance. The fifth-floor Suite offers a luxurious Parisian apartment experience, complete with Ligne Roset cream leather Togo sofas, a record player, and a decanter. The bathroom in the Suite includes a Serge Gainsbourg-inspired tub set under a black archway with deep red tiles, and the floor provides excellent views of Paris’ zinc rooftops. Deluxe rooms are also highly recommended, particularly those on the third floor and above for optimal views. Connecting five mixed-category rooms on the third and fourth floors can create an expansive 150 sqm space. The hotel's mini-bar features pre-batched 'Travellers Cocktails' created by the Experimental Cocktail Club, inspired by cities where the group operates, including London, New York, and Paris. Snacks from Parisian pastry chef Arnaud Larher are also available. The hotel’s restaurant, Temple & Chapon, has quickly become a sought-after dining spot, offering a crowd-pleasing menu by French chef Mélanie Serre. The menu blends classic New York chophouse dishes from the 1950s with French roots, featuring options like Rockefeller oysters, paté en croute, pepper sauce beef filet, and flamed grilled cockerel. The American Bar serves Experimental's signature cocktails and classic American concoctions. For relaxation, Experimental Marais is one of only two hotels in the group to offer treatments by the Austrian brand Susanne Kaufmann, including facials and bespoke massages. The hotel also features an atmospheric Roman bath surrounded by arched columns and a steam room. Experimental Marais is positioned as a fitting flagship for the brand and the Marais neighborhood, offering a boutique experience that complements the area's historic charm. The combination of cool Experimental cocktails and the NYC-style restaurant aligns well with the fashionable reputation of the neighborhood, solidifying the hotel's place as a desirable destination in Paris. #ExperimentalMarais #ParisHotels #BoutiqueHotel #MaraisDistrict #TristanAuerDesign #LuxuryTravel #HotelReview #FrenchHospitality #InteriorDesign #ExperimentalMarais #ParisHotels #BoutiqueHotel #MaraisDistrict #TristanAuerDesign #LuxuryTravel #HotelReview #FrenchHospitality #InteriorDesign

7 months ago

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