
Joon Loloi's New Collection with Lone Fox Features 21 Unique Heirloom-Style Rugs
Drew Michael Scott, the popular social media design star behind Lone Fox, has launched an extensive home capsule collection in collaboration with Joon Loloi. This collection, known as the Lone Fox x Joon Loloi Collection, is expected to resonate strongly with enthusiasts of vintage interior design. Joon Loloi, already recognized for its heritage-inspired designs, sees this new collaboration elevated by Scott's distinct aesthetic, which incorporates antique finds, vintage elements, a rich color palette, and an appreciation for menswear-inspired touches.
The collection is particularly notable for its wide array of rugs, offering 21 distinct area rugs priced from $99 to $1,549. A portion of the proceeds from selected rugs will be directed towards supporting wildfire relief efforts in Scott’s local community in Los Angeles. Scott emphasized the crucial role rugs play in interior design, stating that they serve as the “foundation and soul of a room.” He elaborated that rugs are often the starting point for his design process, effectively unifying various elements within a space. He further explained that a well-chosen rug possesses a unique ability to integrate color palettes, blend textures, and define specific zones within an open-plan area. Beyond being merely a decorative item, a rug introduces warmth and comfort, anchors furniture arrangements, and enhances the overall flow and coherence of a room.
Key pieces from the collection include the Hollyhock Rug, which draws inspiration from a 17th-century Belgian tapestry found in Scott's own living room and can function as both a floor covering and a wall hanging. The Montecito Rug is characterized by its earthy textures and colors, offering a soft, high pile for added comfort. Another highlight is the Figueroa Rug, described as “vintage made washable,” featuring a power-loomed construction with a deliberately distressed appearance, giving it a lived-in feel.
Scott's inspiration for the collection stems primarily from antique tiles and the natural patina they develop over time. He aimed to replicate the rich, worn textures and colors of these historical tiles, translating this timeless and lived-in aesthetic into contemporary settings. His discovery of these antique tiles occurred during the renovation of his 1929 Spanish-style home in California, an experience that deepened his appreciation for antiques and vintage design. However, the collection is not solely rooted in vintage principles; it also heavily features Scott's personal, curated style. He noted that his individual aesthetic is deeply embedded in the collaboration, with each rug reflecting a part of his vision, and seeing them integrated into his own space confirmed the personal touch he aimed to bring to the project.
In addition to the extensive rug collection, the capsule also includes a playful and vintage-inspired assortment of 15 throw pillows, with the Hepburn Pillow highlighted as a particularly striking item. The entire collection is available for purchase online at joonloloi.com.
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