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This Is What "Beach Decor" Looks Like In Five Different Coastal Cities
This article explores the diverse interpretations of beach and coastal decor across five distinct American coastal cities: Palm Beach, Martha's Vineyard, San Francisco, Malibu, and Charleston. While beach decor is often characterized by ocean-blue hues and seashell flourishes, coastal style is presented as far from monolithic, with each region adapting it to its unique cultural and environmental context.
In Palm Beach, the design aesthetic is heavily influenced by British Colonial style, creating a perpetual vacation and sanctuary atmosphere. Designers like Mimi Kemble emphasize integrating indoor and outdoor living through tropical colors such as green, ocean blue, creamy sand white, and sunset coral. Natural elements like tortoise-shelled bamboo are used for framing, complementing dark floors and furniture against creamy walls, reflecting a blend of Florida's lush outdoors with British colonial elegance.
Martha's Vineyard exemplifies an elegant yet practical design approach for the Northeast coast. Interior designer Mark Cunningham's work on a family vacation home highlights a clean aesthetic and welcoming appeal. The design features cool, refined hues, with pale blue cotton and sand-hued sisal rugs grounding the elements. Lalique vases mimic ocean water, and crisp art pieces evoke New England architecture. The use of lacquer coffee tables, soft linen prints, and white-washed wicker furniture underscores the straightforward practicality inherent to this coastal style.
San Francisco's beach decor distinguishes itself from typical beach towns due to its unique landscape of Victorian houses, imposing cliffs, and pervasive fog. Designer Ken Fulk notes that seaside interiors in San Francisco must complement the often grand views rather than relying on quaint beach cottage aesthetics. Fulk embraced the home's Moorish revival architecture, using a fresh, modern palette. For instance, pale lavender Venetian plaster walls in the master bedroom echo the enriching fog, and handmade gold tiles in the master bath shimmer like sunlight on water, while coastal decor elements like coral lamps are used thoughtfully and exuberantly.
Malibu's coastal decor transcends common stereotypes of surf culture, incorporating more sophisticated and quietly elegant stylistic influences. Los Angeles-based designer Madeline Stuart’s approach for a particular home combined subtle color palettes to avoid distracting from the stunning ocean views, alongside classic European influences. The design draws inspiration from classic rural farmhouses of southern France, utilizing bleached oak for doors, beams, and floors, and plastered walls with integral color. The palette for backgrounds and furnishings respectfully defers to Mother Nature, emphasizing harmony with the Pacific Ocean and the undulating coastline.
Charleston's coastal design reflects its pre-Civil War heritage, characterized by cobblestone streets, pastel houses, and a French Quarter. This style blends French influences with traditional Southern outdoor living. Interior designer Suzanne Kasler’s work illustrates an open living room that invites relaxation, with the indoors seamlessly blending with the outdoors through French doors and wide, wraparound porches. Natural materials such as wood, wicker, jute, and linen are frequently used in blues, whites, and sand colors, along with comfortable slip-covered furniture, enhancing the breezy and elegant atmosphere.
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