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Meet Alejandra Enriquez | Interior Designer and Project Manager
Alejandra Enriquez, an interior designer and project manager, reflects on the most important lesson learned in her career: nothing comes easy. She emphasizes the necessity of hard work and resilience in overcoming obstacles, particularly when starting a business. Enriquez acknowledges the inherent risks and uncertainties associated with entrepreneurship, such as concerns about financial loss or insufficient income after leaving a stable job. She notes that fear of failure often deters individuals from pursuing their entrepreneurial aspirations. However, she advocates for pushing limits and exceeding expectations to achieve success, framing this approach as fundamental to life itself.
Enriquez commenced her own business in 2020, dedicating considerable effort to developing her digital content, website, and social media presence, specifically Instagram posts. A pivotal step in her early operations involved establishing a working relationship with a general contractor team for her initial remodeling project. This collaboration proved enduring, leading to a mutual growth, as they jointly undertook new construction projects including houses, duplexes, and multi-family buildings. She candidly shares that a significant challenge during the initial phase was a lack of inspiration and self-confidence. Despite the difficulty in deciding to launch her own venture, she ultimately embraced the decision without regret. Enriquez reiterates that while fear and anxiety are natural components of starting a business, the potential for success remains unknown without attempting the endeavor.
Enriquez extends recognition to her parents, highlighting their unwavering support throughout her life and career. She expresses deep gratitude for their continuous presence and encouragement, stating that she has never encountered parents like them. Her business, Kasadomo, is accessible via its website, www.kasadomo.com, and Instagram, @kasadomo.
This interview is part of a series by Shoutout Miami, which aims to feature and provide exposure to deserving individuals within the community. The platform encourages nominations from the community to discover and highlight hidden talents and businesses. The article underscores the broader mission of Shoutout Miami to redirect consumer spending towards local, small businesses, independent artists, and creatives. This is achieved by centering discussions around these entrepreneurs, fostering community engagement and support for their ventures. The article serves as a testament to the challenges and rewards of entrepreneurship, emphasizing personal growth, perseverance, and the importance of a strong support system.
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