5 designers share secrets to motivating and retaining talent

This blog post offers extensive advice from various professionals in the design industry for individuals aspiring to become interior designers. It compiles insights from interior designers, artists, editors, and business owners, covering aspects like inspiration, unique career paths, and valuable career advice. The overarching theme emphasizes passion, continuous learning, and practical experience. Shea McGee, owner of Studio McGee, highlights that her passion for interior design was all-consuming. She advocates for constant evolution, quoting Martha Stewart: "When you're through changing, you're through." Anita Yokota, an interior designer, stylist, and photographer, found inspiration in her architect father and her childhood love for rearranging furniture. Her key advice is to embrace learning curves and appreciate the journey of gaining experience. Joy Cho, founder of Oh Joy!, shares a unique path, starting her design company through freelancing during a career transition. She advises aspiring designers to gain experience through internships, build a portfolio showcasing desired work, and proactively approach companies rather than waiting for job openings. Leanne Ford, designer and host of HGTV's "Restored by The Fords," encourages a "SAY YES!" attitude, urging individuals to take opportunities even if they feel unprepared and to figure things out along the way. She emphasizes kindness and the idea that passion and inherent talent ("IT") are more crucial than formal education in a creative field. Stephanie Watkins, a designer and blogger behind Casa Watkins Living, expresses her lifelong love for creation and using design as an artistic outlet. Her advice is to follow one's passions and take the plunge, asserting that it's never too late to pursue what you love. Sarah Wittenbraker, founder of SARAH WITTENBRAKER INTERIORS, advises starting immediately—asking questions, seeking internships, and building a portfolio. She stresses the importance of understanding the business side of design, including marketing, sales, and bookkeeping, and advocates for running a business with integrity. Tara Oxley, owner of Eugene & Co and Chick’y’s General Store, recounts her candid approach in job interviews and highlights the importance of honesty and resilience. She draws inspiration from Theodore Roosevelt's quote about the "man in the arena," emphasizing that trying and potentially failing is better than never attempting. Nicole Gibbons, an interior designer and TV personality, advises paying dues, being humble, and learning from mistakes. She emphasizes the value of finding a mentor for guidance and support. Corey Damen Jenkins, a principal interior designer, reflects on his lifelong interest in design from a young age. His valuable career advice is to help clients spend money wisely, rather than just save it, which shifts the designer's approach. Duffy Stone, owner of Studio Duffy, emphasizes gaining diverse experience within the industry and actively creating and showcasing work to demonstrate one's style and capabilities. Rebecca Atwood, a designer, artist, and author, found her calling in creating environments and objects. She advises tailoring portfolios to specific companies, putting in extra effort, and not being discouraged if the first job isn't a dream job, as all experiences offer learning opportunities. Robin Wilson, CEO of Robin Wilson Home, was inspired by her family's rental properties and took an unconventional route, pursuing a Master's in Real Estate Finance. She highlights the business aspect of design, stressing the importance of a good attorney, bookkeeper, and cash flow for long-term success. Eddie Lee, owner of Eddie Lee Inc., realized his passion for design by reflecting on childhood interests. He shares a story of landing his first job through a timely encounter and a challenging on-the-job interview. Elaina Sullivan, style editor at Domino Magazine, was inspired by an interior designer friend and discovered her passion for styling and set-building through an internship at Martha Stewart. She encourages aspiring designers to reach out to admired professionals and never give up. Tiffany Brooks, HGTV Host and interior designer, found her calling during a stressful period when she redecorated a model home, which won an award. She advises pricing services according to their worth to establish professional value. Vanessa Deleon, CEO of Vanessa Deleon Associates, developed her design interest working in her family's furniture store. She emphasizes patience, delayed gratification, and the "triple D" model: Drive, Dedication, and Discipline. Claudia Stephenson, Director of Operations at Cultiver, advises having a clear vision of personal style and being authentic. She also suggests starting at the bottom, working for free for inspiring individuals, and treating everyone with respect. Erika Hollinshead Ward, owner of Erika Ward Interiors LLC, leveraged her business education in accounting before fully committing to interior design. Her advice includes building a board of advisors, connecting with peers, working hard, and maintaining a spiritual practice. #InteriorDesign #CareerAdvice #DesignIndustry #CreativeCareers #ProfessionalDevelopment #DesignInspiration #Entrepreneurship #PortfolioBuilding #Networking

Hiring new talent is a critical aspect of growing any design firm, and beyond standard interview protocols, the design industry presents unique opportunities for in-depth inquiries. Seven prominent designers—Monika Nessbach, Artem Kropovinsky, Tami Owen, Kevie Murphy, Chris Goddard, Laura Chappetto Flynn, and Ali Budd—offer their go-to interview questions, each designed to uncover specific qualities and ensure a strong fit within their respective teams. Monika Nessbach of Designbar prioritizes understanding how candidates handle errors and conflicts. She asks about their process for rectifying mistakes, citing a past experience where a hidden error led to significant costs. Her conflict resolution question assesses communication and problem-solving skills, while the classic “where do you see yourself in five years” question provides insight into their career expectations. For Artem Kropovinsky of Arsight, emotional intelligence in design is paramount. He asks candidates to describe their emotional response to a room and how their design would modify that response. This question, he explains, helps gauge their ability to empathize and connect with human emotions, extending beyond technical skills to encompass an understanding of how colors, lighting, and spatial layout impact a room's ambiance. This also helps him determine if a candidate's design philosophy aligns with his firm's approach. Tami Owen of The Owen Group delves beyond the resume by asking candidates to share achievements they are most proud of that are not listed on their CV. This open-ended question reveals what candidates personally value and offers insights into their character and often-humble accomplishments. Kevie Murphy of K.A. Murphy Interiors uses a lighthearted question to discern personality traits: “Would you rather empty the dishwasher or take out the trash?” She notes that detail-oriented individuals often prefer emptying the dishwasher, while more tenacious candidates opt for the trash, providing a quick, informal assessment of their disposition. Chris Goddard of Goddard Design Group assesses stylistic compatibility by asking candidates to bring in shelter magazines, mark their favorite spaces, and explain their choices. This method quickly reveals if their aesthetic aligns with the firm's design sensibility. Laura Chappetto Flynn of Element Design Network focuses on understanding a candidate's ideal work environment. Her question, “What does your ideal workday look like?”, is designed to be open-ended, allowing candidates to discuss their preferred hours, work activities, and even personal interests, providing a comprehensive view of their expectations and lifestyle. Ali Budd of Ali Budd Interiors, running a smaller firm, emphasizes cultural fit. She asks, “Why Ali Budd Interiors?” to understand a candidate's specific motivation for joining her team of ten. This question helps her identify individuals who are not only qualified but also genuinely interested in contributing to and enhancing the existing work culture. #DesignHiring #InterviewQuestions #InteriorDesign #DesignCareers #CandidateAssessment #DesignFirmCulture #HiringStrategy #EmotionalIntelligence #ProblemSolving

This article highlights seven innovative design studios from across the globe, showcasing their unique approaches to architecture and design. These emerging practitioners are recognized for transcending traditional disciplinary boundaries, from product design blending technology with furniture to architectural firms challenging physical space limitations through virtual installations. Norman Kelley, based in Chicago and New York, is featured for its sly and conceptual approach, often playing with visual expectations. Their "Wrong Chairs" exhibit, for instance, exaggerated elements of the iconic Windsor chair, making them appear "wrong" yet fully functional. Principals Carrie Norman and Thomas Kelley emphasize a rigorous playfulness in their work, valuing impact and gratification over overwhelming designs. Despite being geographically separated, they maintain constant collaboration, blurring the lines between academic and professional practice. Their work extends to residential rehabs and commercial projects, such as their first retail space for Aesop in Chicago, where they utilized reclaimed common brick, and a subsequent project in New York's Tribeca district, using ombré paint to reflect the neighborhood's character. Homeowner Sam Vinz, who commissioned Norman Kelley for a residential project, praises their ability to refresh existing concepts in an accessible manner. San Francisco-based Branch Creative, led by Nick Cronan and Josh Morenstein, specializes in making technology discreet or "invisible." Their product, Plume, replaces traditional Wi-Fi routers with hexagonal pods that blend into home decor, providing efficient wireless connectivity. Both Cronan and Morenstein bring extensive industrial design experience, having worked for notable companies like fuseproject and Ammunition. They ventured into developing futuristic devices, including the modular Google Ara phone and Athos exercise clothing that provides real-time muscle activity feedback, which they refined to be seamless and intuitive. Despite their focus on technology, they are passionate about furniture design, creating pieces for Council's Drift collection that combine classic forms with subtle illusions, emphasizing longevity and sophistication. SIBLING, a young Melbourne-based firm, is recognized for its experimental and participatory approach to design. The five directors—Amelia Borg, Nicholas Braun, Jane Caught, Qianyi Lim, and Timothy Moore—engage in a wide array of projects, including exhibitions, commercial fit-outs, and residential designs. They actively initiate their own research projects, such as the ON/OFF exhibition, which explored the digital and physical worlds by creating a space that blocked smartphone reception. These conceptual investigations inform their commercial work, exemplified by the DUST retail space that integrated a digital commercial platform into a physical setting. SIBLING's freedom from established practice allows them to design a business model that is unique to their founders' processes, clients, and community. Refik Anadol, a media artist based in Los Angeles, explores the intersection of architecture and digital art. Inspired by the Walt Disney Concert Hall, Anadol created large-scale video artworks that transform architectural facades into dynamic canvases. His collaboration with Gehry Technologies and the Los Angeles Philharmonic resulted in immersive experiences like "Visions of America: Amériques," where real-time custom software projected images responsive to music and conductor movements. Anadol's work also extends to public art commissions, such as "Virtual Depictions: San Francisco" for 350 Mission, which uses Twitter data to generate animations on a large LED display, exploring how public art interacts with public data. He envisions a "post-digital architectural future" where media architecture transcends traditional screens and VR. Tropical Space, from Ho Chi Minh City, focuses on eco-friendly and avant-garde architecture that utilizes simple building materials. Founders Nguyen Hai Long and Tran Thi Ngu Ngon specialize in designing porous homes that "breathe" in tropical climates, moving away from conventional closed-off modern Vietnamese housing. Their projects, such as the Terra Cotta Studio and the two-story Termitary House, showcase innovative facades made from traditional red baked bricks, providing both graphic appeal and natural ventilation. They also design custom furniture from recycled materials, emphasizing simplicity and cost-effectiveness while fostering social interaction within living spaces. APRDELESP, a Mexico City-based architecture office, distinguishes itself through a multidisciplinary approach that integrates commercial ventures with design practice. Founders Rodrigo Escandón and Guillermo González operate a variety of "subspaces" including a restaurant, a café that doubles as a furniture showroom, an art gallery, and a print shop. This model allows them to experiment with how space is used and to circumvent traditional design practices. They view these ventures not merely as revenue streams but as experimental projects to foster new thinking and better conditions for their design work. Their unconventional approach to client engagement and public relations emphasizes dynamic interaction over formal style, resulting in a design methodology that documents the full lifespan of a project through casual snapshots and detailed drawings of everyday objects. LCLA, led by Colombian architect Luis Callejas with bases in Oslo and Medellín, integrates landscape, cartography, and botany into architecture. Callejas, who gained prominence through public competitions and his work on the Aquatic Center in Medellín, challenges conventional architectural typologies by blending natural elements with built structures. His conceptual motif of the "island" highlights the potential for unique developments within contained environments. Callejas advocates for cultivating atmospheres rather than prescriptive sequences, using evocative collages as a key representational tool. His work, like "The River That Is Not" study for the Medellín River, proposes integrated strategies for hydrologic remediation and public engagement, demonstrating a political resonance in his designs. His current projects explore topographical sites in the Andes and Norwegian mountains, applying large-scale thinking to residential jobs. #ArchitecturalInnovation #DesignStudios #ProductDesign #SustainableArchitecture #MediaArt #UrbanPlanning #InteriorDesign #ExperimentalDesign #EmergingTalent

Melinda Cardenas, an interior designer and creative thinker, discusses her career path and inspirations. She explains her decision to pursue a creative field, attributing it to a natural inclination towards design, organization, and creativity from a young age. As she matured, she focused on developing these innate skills into a professional career. Her research into interior design and architecture led her to fully commit to the field, despite recognizing its inherent challenges. Cardenas emphasizes that the profession allows her to utilize her core strengths in design, organization, and creativity, and she continuously seeks opportunities for growth to enhance her capabilities as a designer and creative asset within the industry. Cardenas describes her journey in interior design as both challenging and rewarding. She recalls long nights during college studio sessions and highlights the satisfaction derived from client reviews and project completions. She expresses gratitude for working in a field she enjoys, which also allows her to positively impact spaces and the individuals who inhabit them. Key to her professional development has been a commitment to continuous learning and maintaining confidence in her design decisions. She also values surrounding herself with more experienced and knowledgeable individuals, which has been instrumental in navigating problems and developing effective solutions. Cardenas advocates for consistently asking questions, regardless of how trivial they may seem, and lives by the motto, “Life begins at the edge of your comfort zone.” This philosophy encourages her to push boundaries, embrace new experiences, and engage in uncomfortable situations as a means of personal and professional growth. When asked about local attractions in Los Angeles, Cardenas highlights the city's diverse offerings, from natural beauty to vibrant nightlife. She suggests a day trip up the coast to Malibu, starting with breakfast burritos at Lily’s Cafe and coffee at Le Cafe de la Plage. Relaxation at Lechuza Beach would follow, enjoying the ocean scenery. For evening entertainment, she recommends dinner at Grandmaster Recorders, possibly followed by a show at the Pantages Theater. Another favored activity is attending outdoor concerts and movies at the Hollywood Bowl, appreciating the combination of good food, music, and the picturesque Los Angeles backdrop. Cardenas takes the opportunity to acknowledge Sarah Barnard, an interior designer who served as an early mentor. Barnard provided guidance on professional conduct, impactful contributions to the design community, and helped Cardenas refine her design influences during her formative years. This mentorship proved crucial in shaping Cardenas's understanding and approach to the design profession. #InteriorDesign #CreativeThinking #CareerPath #ProfessionalGrowth #LosAngeles #Mentorship #DesignCommunity #WorkLife

In a world saturated with fleeting color trends, discerning homeowners and interior designers often seek enduring palettes that transcend seasonal fads. This article delves into five classic colors that consistently find favor among design professionals when navigating the pressures of ever-changing trends. The overarching philosophy behind these choices is to create spaces that feel timeless, balanced, and deeply connected to their environment and inhabitants. The discussion begins by emphasizing the importance of focusing on the desired 'feel' of a space rather than merely its 'look.' Andrew Griffiths of A New Day Design highlights how a home's context and its residents' personalities should guide color selection, drawing inspiration from natural surroundings. This approach ensures that chosen colors contribute to a cohesive and emotionally resonant interior, regardless of current trends. Sage green emerges as a top contender, revered for its sophisticated yet earthy qualities. Its strong connection to the natural world makes it a perennially popular choice for creating serene and inviting atmospheres. Interior designer Kathy Kuo praises sage green's versatility, noting its suitability across diverse design styles from French country to modern farmhouse. Benjamin Moore's October Mist is specifically mentioned by Sara Malek Barney of BANDD/DESIGN as a go-to sage green that seamlessly integrates into various aesthetics, consistently delivering a polished look. Off-whites, particularly those with warm undertones, are presented as another enduring classic. While neutrals might seem an obvious choice, their effectiveness in creating light, airy, and subtly cozy schemes is often underestimated. Jessica Dorling of Dorling Design Studio champions Sherwin-Williams' Greek Villa for its balanced warmth, providing a timeless and versatile foundation that offers a sense of calm and stability. Alexis Warren similarly advocates for Benjamin Moore's White Dove, a warm cream paint that acts as an ideal backdrop for fabrics while brightening a space. David Ries of Ries Hayes suggests Benjamin Moore's Fog Mist, describing it as a 'Goldilocks' color that is exceptionally versatile and well-suited for situations where trend fatigue is prevalent due to its warm, cool, luminous, and neutral qualities. Earthy tones, encompassing blue-grays, greige, and taupe, are also highlighted for their lasting appeal. Jaclyn Isaac of Doni Douglas Design argues for treating blues as neutrals, drawing parallels to natural elements like Carrara marble, the ocean, and the sky. She specifically points to Benjamin Moore's Cobblestone Path as a grounded and livable blue-gray. For warmer earthy tones, Vyanca Soto of Market Studio Interiors favors Portola Paints' Piano Room, a rich and deep hue that brings timeless elegance, warmth, and sophistication. Navy blue offers a classic dark alternative to plain neutrals, providing a rich and sophisticated ambiance. Nadia Watts frequently returns to Benjamin Moore's Hale Navy, noting its bold, classic, and timeless nature. She considers it a versatile neutral that pairs well with almost anything, creating a refined look without being overtly trendy. This deep blue hue is especially effective in creating cozy and sophisticated spaces. Finally, charcoal, particularly in almost-black shades, is presented as another classic dark paint color. Cheryl Clendenon of In Detail Interiors pairs an almost-black charcoal with white for a crisp, timeless, and moody allure, recommending Benjamin Moore's Jet Black. Hannah Goldberg of Hannah Charlotte Interiors similarly utilizes Portola Paints' Lone Cypress, an incredibly dark blue-green that functions as an off-black in certain lighting, enveloping rooms with richness and depth, suitable for walls, ceilings, and millwork. These timeless colors, often drawing inspiration from the natural world, provide a solid foundation for home design that transcends ephemeral trends, offering lasting beauty and comfort. Each color choice contributes to a sense of stability and enduring style, allowing designers and homeowners to create spaces that feel both current and classic. The consistent preference for these hues underscores their inherent ability to foster harmonious and inviting interiors that resist obsolescence in the face of changing design currents. #InteriorDesign #ColorTrends #TimelessColors #HomeDecor #PaintColors #SageGreen #OffWhites #NavyBlue #Charcoal #EarthyTones

This article explores the careers and notable contributions of three prominent furniture designers: Antonio Citterio, Rodolfo Dordoni, and Piero Lissoni, each known for their significant impact on the home furnishing industry through architectural and industrial design. It highlights their individual approaches, key collaborations, and signature pieces that have shaped contemporary design. Antonio Citterio, born in 1950 in Meda, is a two-time Compasso d’Oro winner and a graduate of the Polytechnic of Milan. His career is marked by collaborations with leading manufacturers such as Vitra, Flexform, Flos, and Kartell. Citterio has also served as the art director for B&B Italia and Maxalto, overseeing their retail showrooms globally. In 1999, he co-founded Antonio Citterio and Partners with Patricia Viel, a multidisciplinary firm that gained recognition for projects with Bulgari Hotels and Resorts, including the Bulgari Hotel in Milan (2004), the Bulgari Resort (2006), and the Bulgari restaurant and cafe in Tokyo (2007). He was honored with the Royal Designer for Industry award in 2007. His iconic furniture designs for B&B Italia include seating solutions like “Charles,” “Ray,” “Richard,” and “Diesis.” For Flexform, his best-selling “Groundpiece” sofa, a modular system featuring integrated coffee tables, shelves, and caddies, exemplifies his practical and adaptable design philosophy. Rodolfo Dordoni, a Milanese designer born in 1954, earned an architecture degree from the Polytechnic of Milan in 1979. He is celebrated for his elegant, essential, and innovatively detailed designs. Dordoni has provided art direction and corporate identity for numerous high-end Italian design brands, including Artemide (glass collection), Cappellini, Fontana Arte (furniture collection), Foscarini (lamps), Minotti, and Roda. His extensive work with Dolce & Gabbana since 1995 involved coordinating their image across various aspects, from their Milan headquarters to showrooms and boutiques worldwide. In 2005, he established Dordoni Architect Studios with Alessandro Acerbi and Luca Zaniboni, specializing in residential and commercial architectural planning and interior design. Dordoni’s success is rooted in a traditional and thorough design process that encompasses image strategies, product concepts, design development, and marketing. His designs are characterized by their emphasis on structure, proportion, and elegant functionality. Since 1998, Dordoni has been the art director for Minotti, a partnership that thrives on shared aesthetic principles and a commitment to blending tradition with technology to create premium “Made in Italy” products. His notable designs for Minotti include the “Hamilton” sofa and “Hopper” lounge chair. Piero Lissoni is another highly influential furniture designer who studied Architecture at the Politecnico di Milano, graduating in 1985. He began his career collaborating as a designer and art director with manufacturers such as Boffi, Living Divani, and Porro. In 1986, Lissoni co-founded Lissoni Associati with Nicoletta Canesi, and in 1996, they established Graph.x for graphic projects. The studio’s scope spans architectural, graphic, and industrial design, covering furniture, accessories, kitchens, bathrooms, lighting, corporate identity, advertising, catalogues, and packaging. Lissoni’s interior design portfolio includes hotels, showrooms, trade stands, private residences, shops, and yachts. His architectural projects include a private loft in Monza (2009), a villa near Como (2005), apartments in Milan and Tuscany (2010), and the Mamilla Hotel in Jerusalem (2009), along with various hotel renovations and new builds globally. He also designed showrooms for major brands like Boffi, Cassina, Porro, and Tecno, and renovated headquarters for Living Divani, Glas Italia, and Matteograssi. Lissoni’s firm has also undertaken unique projects such as the interior design for the 27-meter sailing yacht Ghost (2005) and the 50-meter motor yacht Tribù (2007) for Luciano Benetton. Graph.x has managed corporate identity for the Mostra Internazionale d’Arte Cinematografica di Venezia. In 2010, the studio won a competition to rehabilitate a piazza in Maranello and construct a panoramic tower for the Galleria Ferrari museum. Today, Lissoni Associati employs over 70 professionals, working with clients like Alessi, Boffi, Cappellini, Cassina, Flos, Fritz Hansen, Glas Italia, Kartell, Knoll International, and Lema. His prominent furniture designs include the “8” sofa for Cassina, “Softline” sofas for Living Divani, and the “Materic” table for Porro. #FurnitureDesigners #ItalianDesign #AntonioCitterio #RodolfoDordoni #PieroLissoni #HomeDecor #LuxuryInteriors #ArchitecturalDesign #IndustrialDesign

Traditional home design, encompassing styles from coastal grandmother to grand millennial, is experiencing a resurgence in popularity. Unlike modern or contemporary designs, traditional spaces are characterized by a soulful, rich, and warm aesthetic. Crafting such an environment can be more intricate, requiring careful attention to detail and layering. One effective technique to enhance a traditional space is through mixing patterns. Jennifer Beek Hunter, an interior designer, advises focusing on a consistent color palette while varying the scale and proportion of prints. For instance, combining a large floral chintz with a subtle pinstripe can create a fresh yet traditional feel. If pattern mixing proves too challenging, Sarah Solis suggests repeating the same patterns throughout a room or using identical patterns in different colorways to achieve a cohesive look. Comfort is paramount in traditional homes, particularly for seating. Betsy Burnham, principal designer at Burnham Design, emphasizes the importance of plush, deep, and well-tailored sofas and chairs that invite relaxation. She recommends fabrics like washed denim, Belgian linen, and cotton velvet for their appealing texture and durability, though she encourages personal preferences if other materials offer similar comfort. The goal is to create furniture that people genuinely want to spend time in. Layering furniture and decor from various eras is another key aspect of traditional design. Rita Naffas, from Rita Naffas Design, highlights that the best traditional spaces feature classic, timeless pieces that appear to have been accumulated over generations or travels. To maintain interest and relevance, she suggests integrating vintage and modern decor and art. For those without inherited pieces, antique stores and estate sales offer excellent alternatives for acquiring items with a lived-in feel. Adding a stair runner can instantly elevate traditional homes with multiple stories. Kate Marker notes that a striped or playful patterned runner introduces whimsy, while a natural jute runner provides texture and warmth underfoot. Beyond aesthetics, stair runners offer practical benefits by improving safety, especially in households with children or elderly individuals, by reducing the risk of slips and falls. Wallpaper is an essential element for embellishing traditional spaces, offering a richness and depth that paint cannot replicate. Victoria Holly of Victoria Holly Interiors explains that wallpaper, whether featuring a traditional pattern or a grasscloth texture, consistently contributes to a more traditional aesthetic. Sources like Red From Scalamandré provide a diverse range of classic yet bold prints for maximum design impact. Finally, internationally curated details are crucial for making traditional homes truly unique. Sarah Rosenhaus points out that a traditional space is defined by elements such as beautifully wallpapered walls, luxurious drapes with intricate pleats, and well-placed antique pieces. Decorative crown molding, ornate lighting, and richly patterned rugs further contribute to this layered and maximalist approach, where a “more is more” mentality often prevails. By incorporating these elements, homeowners can successfully create a traditional and inviting atmosphere. #TraditionalDesign #InteriorDesignTips #HomeDecoration #PatternMixing #ComfortableSeating #StairRunner #WallpaperTrends #AntiqueDecor #LayeredDesign

Sheena Murphy, founder of nune studio, offers insights into her approach to interior design, emphasizing that thoughtful design enhances overall wellbeing. Her style is characterized as modern, eclectic, layered, and planet-aware, reflecting her belief in creating comfortable and livable spaces. Murphy has completed projects in both London and the US, currently basing her operations in London while incorporating a distinctive "Stateside cool" into her designs. She identifies her 8th Street Townhouse and Charles Street projects as personal favorites, highlighting the collaborative process involved in their creation, whether with architects or directly with contractors. Murphy primarily uses neutrals, particularly warmer tones, as foundational backdrops, citing Farrow & Ball's Purbeck Stone, Ammonite, Elephant’s Breath, and Jitney, along with Atelier Ellis’s Stony Plaster, as preferred choices. She expresses a particular enjoyment in designing children's rooms, which she finds allow for a more playful and whimsical approach, demanding multi-functionality and adaptability due to children's rapid development. These spaces often push her to experiment with color and pattern more extensively. Her creative process is also significantly influenced by the simplicity and natural beauty of the British countryside, which she finds invigorating. For timeless interiors, she admires Vincent Van Duysen and Axel Vervoodt, while for contemporary and layered designs, she looks to Decus Interiors, Templeton Architecture, and Ashe Leandro. She also keeps an eye on the distinctive work of designers like Brian Paquette, Rose Uniacke, and Disc Interiors, and draws inspiration from Instagram accounts such as Sarah Elliott, Rebecca Wakefield, The Modern House, and Genevieve Lutkin. When initiating a room design, Murphy prioritizes surveying the space and taking detailed measurements of existing architectural elements. For small spaces, she recommends investing in lighting, window treatments, and sofas, noting that curtains or roman shades and sculptural lighting can significantly transform a room. Sofas are considered a crucial investment due to their frequent use. In large open-plan areas, her strategy focuses on creating defined zones through furniture and textiles, emphasizing the importance of space planning, furniture layouts, rugs, lighting, and storage to provide division and definition. Regarding decorating, Murphy's color scheme and mood board development are informed by the property’s external environment, the client’s lifestyle, and the home’s architecture. This comprehensive approach guides the selection of color palettes, forms, and materials, influencing shapes and styles. For a single room, she typically uses one wall color, accentuating architectural details with tonal variations. She appreciates mixing patterns but stresses the importance of scale to allow each pattern to stand out, with the number of patterns varying based on room size and type. For eclectic furniture arrangements, a unifying color palette is essential to prevent a chaotic atmosphere. Murphy advises against chasing trends, advocating for timeless designs and planet-friendly, natural materials that ensure longevity. She encourages purchasing items loved and intended for long-term use, ensuring they serve a purpose and connect with other aesthetic elements. Functionality is paramount in kitchen design. While she favors wood and limestone for flooring, she cautions against wood for messy cooks due to maintenance. Limestone is highlighted as a durable, cost-effective, and easy-to-maintain natural alternative. For worktops, marble is her preferred choice, although she suggests limestone or quartzite as natural alternatives for those hesitant about marble's cost or perceived delicacy. She avoids porcelain or quartz, favoring natural stones, but acknowledges stainless steel for its utilitarian appeal in avid cooks' kitchens. Paint colors are always selected in natural daylight, with attention paid to bulb temperature to avoid distortion. Finally, Murphy advises splurging on lighting and vintage pieces, while saving on occasional items like side tables, secondary chairs, and accessories. For budget-conscious projects, prioritizing paint and lighting is key. She concludes by listing her preferred vendors for various interior design elements, including furniture, fabrics, joinery, kitchens, bathrooms, wallpaper, paint, lighting, flooring, tiles, and kitchen hardware. #InteriorDesign #SheenaMurphy #NuneStudio #HomeDecor #DesignTips #EcoFriendlyDesign #NeutralPalette #SpacePlanning #KitchenDesign

In a period marked by global confinement and escalating concerns over environmental destruction, a new wave of visual artists is leveraging 3D rendering to construct utopian and fantastical environments. These digital creations, ranging from ethereal seaside homes to surreal, pastel-hued dreamscapes, have gained considerable popularity as individuals seek imaginative escapes from their daily realities. This trend is further fueled by the pervasive influence of the coronavirus pandemic, which has amplified the desire for alternate realities and a change of scenery, even if purely fictional. These digital spaces are not merely aesthetic exercises; they serve as a powerful outlet for imagination and a response to the contemporary need for escapism. Prominent figures in this emerging field, such as Paul Milinski of Vaulter and interior designer Charlotte Taylor, highlight the growing demand for these imaginative renderings. Taylor, who often collaborates with 3D artists to actualize her conceptual spaces, notes that these utopian settings tap into a fundamental human desire for novelty and wonder. This sentiment was evident during events like Offsite Online, a virtual design fair where designers, unable to physically produce and photograph their work, collaborated with visualizers to create digital photoshoots. This collaboration led to the emergence of highly imaginative and fantastical spaces, demonstrating the adaptability and creative potential of digital visualization in the design industry. The featured artists showcase a diverse range of approaches to creating these fantasy worlds. Charlotte Taylor, in collaboration with Riccardo Fornoni of Cream Atelier, envisions Villa Saraceni, an oceanside home seemingly carved from chalky white stone, blending realistic details with fictional architecture. Andrés Reisinger's work explores dreamlike spaces, such as a lilac room with an eye-shaped portal, emphasizing emotional connection over strict realism, and demonstrating how digital concepts can manifest in physical forms, as seen with his Hortensia Chair. Alexis Christodoulou, influenced by video game aesthetics, crafts sophisticated sun-dappled scenes with circular pools and craggy boulders, seeking to evolve the genre beyond conventional fantasy and sci-fi tropes. Barcelona-based Six N Five studio draws inspiration from Japanese culture to create tranquil tatami mat-lined rooms overlooking meticulously pruned gardens, designed to invite relaxation and meditation. Stefano Giacomello presents a striking living room against a rugged rock face, where furnishings appear bathed in intense desert sunlight, reflecting his minimalist and evolving aesthetic. Mue Studio's "Somewhere in the World" series offers idyllic, potentially nonexistent global locations, aiming to provide a peaceful 'rest stop' for viewers navigating a digitally saturated world. Kefan Weng, drawing inspiration from cinematic architecture and dreams, creates oddly scaled buildings hovering over dark waters, emphasizing the audience's individual interpretation. Paul Milinski designs whimsical scenes like "Work Party," filled with playful elements such as oversized balls and a blush pink sofa, intending to evoke infectious high spirits and transport viewers to potential future inspirations. Lastly, Davit and Mary Jilavyan's Sonora Art Village project features vibrant, geometric buildings and spiky cacti under blue skies, presenting an imaginary community in Mexico that offers a vivid contrast to the 'grey reality' of the pandemic. These artists collectively demonstrate the power of 3D rendering to fulfill the contemporary need for escapism, imagination, and utopian visions in design and art. #DigitalArt #3DRendering #FantasyInteriors #UtopianDesign #EscapistArchitecture #VisualArt #ArchitecturalVisualization #InteriorDesign #CreativeRendering

The article explores five enduring interior design styles that top designers consistently favor, emphasizing timelessness over fleeting trends. These styles, while distinct, share a common thread of blending classic elements with modern sensibilities, prioritizing comfort, functionality, and a curated aesthetic. Brad Ramsey advocates for Contemporary design, distinguishing it from 'modern' by its intricate layering and ability to incorporate trending elements into a clean, neutral palette. This style is characterized by clean lines, natural materials, neutral colors, mixed textures, and simple, functional pieces accented by curated statement items. Lauren Lerner highlights Transitional design, which seamlessly combines traditional and contemporary elements. This approach results in balanced, inviting spaces with a neutral color palette of whites, taupes, and grays, serving as a serene backdrop for furniture and decor. Transitional design emphasizes comfort and functionality while allowing for unique, refined details and adaptability to changing accent pieces. Mikel Welch champions Modern Rustic, a style that merges vintage charm with modern sensibilities. It features unique vintage pieces, weathered wood, aged metal, and rough-hewn stone, set against a simple backdrop of earthy whites, blacks, beiges, greens, and rust. This creates a warm, inviting home that remains current regardless of passing trends. Sarah Barnard emphasizes Nature-inspired, biophilic design, which integrates natural elements like greenery, wood, and outdoor-echoing colors. This philosophy aims to create sustainable spaces that support well-being by connecting inhabitants with nature. Minimalist settings and ample natural light enhance the inherent beauty of natural materials and neutral, nature-inspired color palettes. Christina Richardson expresses a fondness for Coastal or Cape Cod style, particularly for its fresh, nautical feel and architectural symmetry. This style favors muted pastels, blues, and whites, with occasional yellow or green accents, and incorporates abundant texture to create a relaxed yet luxurious ambiance that can be replicated in any home, not just those by the sea. These five styles collectively demonstrate that truly cherished aesthetics are not short-lived trends but rather enduring looks that evolve subtly over time while retaining their iconic character and appeal. #InteriorDesign #TimelessStyle #HomeDecor #ContemporaryDesign #TransitionalDesign #ModernRustic #BiophilicDesign #CoastalStyle #CapeCod

Sabrina MacLean, an interior designer, discusses her journey in balancing work and personal life, managing a family business, and her vision for HinoStudio. MacLean acknowledges her husband's role in helping her achieve a better work-life balance, contrasting with her earlier years as a workaholic. She outlines a structured approach to her workday, beginning with an early start for dog walking and exercise to manage stress and energize her day. Her routine includes team lunches once a week to foster bonding and a strict no-work-calls policy on Friday evenings until Monday to fully disconnect and enjoy time with family and friends. This deliberate separation from work was a challenging but beneficial decision, enhancing her personal life. Hinojosa Design Studio was founded in 2000 in Miami, Florida, by MacLean's mother, Carola Hinojosa, as a high-end interior design company. The business had a long history in Bolivia before relocating to Miami. MacLean gained experience in sales and furniture design at Holly Hunt after graduation before joining her mother's team in 2010. In 2018, upon her mother's retirement, MacLean took over the firm, rebranding it as HinoStudio. This transition presented significant challenges, requiring her to prove her capabilities, execute designs to her mother's high standards, and earn the trust of both existing and new clients. The firm has since diversified its offerings to include a furniture line and a rug collection, with ongoing development of new products. HinoStudio is also engaged in international projects, collaborating with architects worldwide, which provides new learning opportunities. When asked about recommending places in Miami for a visiting friend, MacLean suggests a comprehensive itinerary focused on dining, drinking, visiting cultural sites, and hanging out. For dining, her top choices are Zz's Restaurant and Casa Tua in Miami Beach, both noted for their food, private club atmosphere, and vibrant social scene. For drinks, she recommends Socialista in Brickell, Mila, and Klaw Rooftop, praising their music, ambiance, and diverse crowds. Miami's cultural growth is highlighted with recommendations to visit the Design District, Pérez Art Museum Miami (PAMM), Rubell Museum, and Wynwood, emphasizing the city's rich collection of art and museums. For relaxation and socializing, she suggests Faena, Soho House, and The Standard for their music and atmosphere, and the farmers markets in Coconut Grove and Key Biscayne on Saturdays. MacLean expresses profound gratitude for her mother, Carola Hinojosa, identifying her as the primary mentor who shaped her into the designer she is today. She recalls being immersed in the world of design from a young age, accompanying her mother to the office and furniture factories since she was seven. Working together was initially demanding, as her mother maintained high expectations, demanding 200% effort. She describes her mother as exceptionally talented, with a keen eye for design and proportion, and a continuous ability to reinvent herself. After successfully establishing a design studio and furniture factory in Bolivia, Carola Hinojosa rebuilt her business from the ground up in Miami after their move in 1999, eventually reaching a prominent position in the industry. Her mother's resilience, persistence, and dedication have been constant sources of inspiration for MacLean. Even after her mother retired and moved to Cape Town, South Africa, she continued to contribute to HinoStudio by collaborating with local artisans, which led to the development of a new product line now sold at Holly Hunt. MacLean's leadership, especially through challenging times like the COVID-19 pandemic, has enabled HinoStudio to create acclaimed interiors globally. #InteriorDesign #Entrepreneurship #WorkLifeBalance #FamilyBusiness #MiamiLifestyle #CreativeIndustry #BusinessLeadership #DesignStudio #Mentorship

The article presents 80 interior design ideas compiled from professional designers, offering actionable advice to personalize and enhance living spaces, regardless of budget or size. The introduction emphasizes the rewarding nature of transforming a space and the value of expert input in achieving a dream home environment. The guide aims to help readers infuse their personality into their homes, covering aspects from selecting bedroom paint colors and window treatments to choosing the perfect couch. Key themes highlighted throughout the various design tips include marrying old and new elements, as demonstrated by Maggie Clarke, who refinishes inherited furniture to give spaces a soulful quality. The importance of lighting in open-concept areas is discussed, with Tamara Honey explaining how lighting can serve both functional and aesthetic purposes. Strategic storage solutions are also covered, such as Adam Ben Wagner's approach to integrating kitchen cabinetry as full-height bookshelves, creating a seamless transition between spaces. The article also addresses designing for comfort and inclusivity, suggesting that guest spaces should not be overlooked, as highlighted by Amber Lewis's design of a guest bathroom with a luxurious soaker tub. Unique touches like hidden speakeasies behind bookcases, also by Amber Lewis, and personalized elements inspired by one's quirks, like Breegan Jane's Moroccan fountain for auditory privacy, are presented as ways to add character. Practical considerations such as playing to a room's proportions, as Janie Molster did with tall draperies in a breakfast room, and designing for the realities of family life, including using performance fabrics for mess-prone areas, are also discussed. Further design insights include adding dimension to small spaces through architectural features like arched ceilings, as advised by Kelly Hurliman. The creation of inviting and serene functional areas, such as a home gym by Tanya and Jim Ryno of Iron House Design, is also featured. The significance of adequate seating for entertaining, with Dane Austin's rule of matching living room and dining room capacity, and the value of looking to the past for cozy elements, like Anne McDonald's English snug, are also shared. The use of grounding elements to balance patterns, a secret from Colleen Simonds, and veering away from tradition, such as using a portable island instead of a built-in one by Fort Design Studio, are innovative ideas. The article also includes practical tips like working around one's lifestyle by installing convenient spice drawers, as showcased by Fort Design Studio, and tweaking layouts to maximize perceived space, as demonstrated by architect J.E. Schram's kitchen remodel. Collectively, these diverse ideas provide a comprehensive guide for homeowners to transform their living spaces with professional flair and personal resonance.

The article outlines ten essential traits that contribute to a successful career in interior design, emphasizing that it takes more than just good taste or an innate flair for aesthetics. According to Neal Beckstedt, founder of Neal Beckstedt Studio, successful designers often possess a blend of seemingly opposing characteristics, such as being creative yet practical, free-thinking yet organized, and a good listener yet opinionated. One crucial trait is an appreciation for everyday beauty. Cheryl Luckett, founder of Dwell by Cheryl, highlights that recognizing potential in every space and noticing small details can elevate a room from good to truly special. This deep sense of beauty guides designers in creating functional, inspiring, and joyful spaces. Natural curiosity is another key characteristic. Linda Hayslett of LH.Designs notes that successful designers are often inquisitive about their surroundings, possessing a heightened awareness of how spaces feel and function, and noticing details others might overlook. Developing a discerning eye is also vital. Michelle Gage of Michelle Gage Interiors advises actively seeking opportunities that expand one's visual experience, such as visiting museums, home shops, and traveling, rather than solely relying on social media for inspiration. A defined sense of personal style provides clarity and confidence, enabling designers to create cohesive spaces that clients can trust. However, this style should not be rigid, allowing flexibility to blend expertise with client needs. Strong gut instinct is another trait mentioned, with Amy Studebaker of Amy Studebaker Design explaining that trusting one's intuition in decisions like fabric selection, client interaction, and team building often leads to the right direction. Problem-solving skills and adaptability are critical, as no design project is entirely smooth. Hayslett points out that skilled designers embrace obstacles as creative challenges. Sarah Lederman of Sarah Lederman Interiors adds that a client-centric approach requires openness and willingness to try different methods to achieve diverse client outcomes. A love of learning ensures designers stay current and informed. Lederman shares her continuous effort to educate herself about vintage items, antiques, and new showrooms. Empathy is highlighted by Phil Norman of Norman Design Group as a trait that helps designers understand clients' unspoken needs, distinguishing good designers from others. Furthermore, understanding how elements come together is paramount. Luckett explains that it involves comprehending how colors, textures, and layouts create harmony and emotion, along with a strong grasp of scale, proportion, and flow. Taniya Nayak of Taniya Nayak Design emphasizes the ability to accurately judge scale and size visually. Finally, the ability to communicate a vision is essential. Designers must be able to visualize a room's potential and effectively convey that vision to clients. Sarah Fleischer of SRF Interiors states that confidence in communicating one's design sense and opinions is crucial for project success. Cheri Etchelecu Martin of Cheri Etchelecu Interior Design underscores that strong communication skills are necessary to sometimes push clients beyond their comfort zones and ensure project success. Attention to detail, including small elements like screw finishes or light bulb placement, is also a common trait among skilled designers, often associated with Type A personalities who value precision and control. #InteriorDesign #DesignSkills #CreativeProfessions #HomeDecor #ProblemSolving #ClientRelations #AestheticAppreciation #LifelongLearning #AttentionToDetail

The article addresses a freelance project manager's dilemma regarding difficulty in securing clients despite two decades of experience in the property development sector, managing projects for in-house interior design studios. The project manager, who enjoys orchestrating teams for optimal collaboration and problem-solving while delivering designs, seeks advice on how to market services to interior design studios and high-net-worth clients. A common obstacle encountered is clients' belief that their interior designer or builder can manage projects, overlooking the added value of a dedicated project manager. Sean Low, a business coach for interior designers, suggests that ultraluxury project designers are already highly skilled in design, with less room for significant improvement in that area. However, he highlights that production management, encompassing construction and decor, is an evolving field, particularly with advancements in communication technologies like AI. Low distinguishes between delivering essential and unessential information, arguing that while clients only care about the timely arrival of a product, providing continuous, even 'unessential,' updates can build trust and professionalism. This approach allows designers to proactively address issues and maintain a perceived high level of care. Low advises the project manager to differentiate their services beyond merely performing better than other project managers. He proposes a shift in perspective: instead of simply managing, the project manager should aim to 'entertain' clients by creating unique deliverables that would be noticeably absent if not provided. This strategy positions the project manager not only as an invaluable resource but also as a potential revenue enhancer for design firms. An illustrative example is provided through one of Low's clients, a design firm owner who faced communication challenges with clients who only wanted to interact with her, causing delays. Low suggested a system where each employee created weekly five-minute video updates on their work. This initiative was well-received by employees and allowed the firm owner to review updates on her schedule. A junior designer's playful video update, adopting a Gordon Ramsay persona, was shared with a client who found it humorous and responded quickly. Another junior designer's creative video featuring an actor portraying 'The Dude' from *The Big Lebowski* for a bathroom project also elicited an overwhelmingly positive and swift client response. This innovative video communication strategy transformed the client's business. The firm now produces four to six client videos weekly, leading to faster client responses and a valuable library of project videos upon completion. Crucially, the firm owner is minimally involved, yet communication issues have been resolved, and production fees have tripled. The firm's profit margin on production has become comparable to its design profit margin, making it one of the most profitable in the industry. Low concludes by encouraging the freelance project manager to embrace obsession and redefine the game by creating unique value that makes clients feel more connected and understood, moving beyond traditional spreadsheet-centric project management. #BusinessAdvice #ProjectManagement #Freelancing #InteriorDesign #ClientCommunication #Innovation #DesignIndustry #BusinessStrategy

This article provides insights into interior designers' unspoken advice and expectations for their clients, aiming to foster more successful and less stressful decorating projects. The main points are derived from professionals at Decorating Den Interiors, a collective of design firms across the U.S. The first piece of advice is to manage expectations regarding reality TV design shows. Designers note that these shows often misrepresent the timeline, effort, and true costs involved in a renovation. Camila Gusmao, a designer from Plantation, Florida, emphasizes that while transformations are achievable, the shows fail to convey the extensive design work, material procurement, delivery, fabrication, and installation costs that go beyond the on-screen price tag of items like countertops. This can lead to clients experiencing 'sticker shock' when confronted with real-world project expenses. The second crucial tip is for clients to be upfront and honest about their budget. Donna Rich, owner of DL Rich Designs in Maryland, highlights budget transparency as the most common impediment between clients and designers. Barbara Hayman, from Barbara Hayman Designs in Orlando, Florida, reinforces this by stating that knowing the client's budget, even if unrealistic, allows the designer to explain what is feasible. Designers anticipate educating clients about current costs, especially those who haven't redecorated in years, as prices have significantly increased. Clients often keep their finances private, but designers need this information early to curate projects effectively based on vision and investment level. Thirdly, the article advises against treating a designer as a mere personal shopper. Suzan Wemlinger of Suzan J Designs in Milwaukee explains that her role extends far beyond simply finding specific items a client might have in mind from sources like Pinterest. While client input and inspiration boards are valued, designers contribute their expertise in function, size, and scale to create cohesive and practical designs that cannot be achieved by simply replicating images. She emphasizes that designers possess a unique 'superpower' in transforming spaces comprehensively. Fourth, clients are encouraged to incorporate beloved 'old' items into their new decor. Jan Bertin, owner of Bertin’s Interiors in Alexandria, Virginia, assures clients that designers are open to integrating personal pieces to make a home feel more authentic and happier for its occupants. She shares an anecdote where an old copper tray was transformed into a stunning, perfectly sized coffee table, demonstrating how a professional eye can see new potential in existing furnishings. This approach prioritizes sentimental value and personal connection over completely replacing everything. Finally, the article underscores the importance of trust and cultivating it between clients and designers. Barbara Hayman explains that trust is fundamental to the design process, especially with clients who may be absent for extended periods. This trust extends beyond the design choices to the value the designer brings and the willingness of the client to step outside their comfort zone. Hayman believes that a deep personal understanding of a client's personality, dreams, and fears is where the 'magic happens,' leading to a home that serves as a sanctuary and source of well-being. Openness and vulnerability from the client contribute significantly to achieving truly great and personalized design outcomes. #InteriorDesign #ClientRelationships #BudgetTransparency #DesignExpectations #DecoratingTips #DesignerClientMindMeld #HomeRenovation