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I’ve tried the viral OMHU Teddy sofa IRL
The OMHU Teddy sofa has gained significant traction on Instagram, appearing frequently on various feeds. This article details a first-hand experience with the viral sofa at the Danish brand's London showroom, aiming to evaluate its design and functionality. The OMHU Teddy sofa is positioned as an innovative and unique piece in the often-oversaturated sofa market. It is priced under £1500, placing it in the mid-range category, which is considered fair given its features.
A key distinguishing feature of the Teddy sofa is its easy conversion into a comfortable sofa bed. The sofa's base comprises two mattress-like layers, exclusively made from cold foam and covered with removable corduroy covers. To transform it into a bed, the top layer is pulled down to level with the bottom, and the curved-back cushions, which also serve as armrests, are rearranged. Chrome metal bars on the sides hold the entire structure together. OMHU co-founder Frederik Frøsig explains that the cold foam interior provides a firm yet comfortable structure that maintains its shape over time, with the metal bars acting similarly to bookends, ensuring stability despite the lack of a traditional internal frame.
The loose, removable corduroy covers enhance the sofa's practicality, simplifying cleaning and offering flexibility to change the color of the sofa over time, with 21 color options available. This feature is highlighted as a worthwhile investment. The comfort level of the Teddy sofa is primarily characterized by its firmness, a result of the all-foam construction designed to retain shape. While it may not appeal to those who prefer a super-soft, sinking-in experience, it is described as perfect for individuals who appreciate a moderate level of firmness. The back cushions, filled with a softer material, balance the base's firmness. A potential long-term concern is whether the foam base will maintain its shape over several years of use without developing dents in frequently used areas.
The inspiration behind the Teddy sofa stems from the founders' need for a comfortable, multifunctional sofa suitable for family life that also featured a bold design and colors. The design elements, such as the wide-ribbed corduroy and chrome metal bars, are intentionally inspired by 1970s furniture. The original plan involved wooden side plates, but these were deemed too heavy and impractical, leading to the adoption of metal bars, which became a defining aesthetic and functional aspect. This vintage aesthetic is a core part of OMHU’s brand identity, influenced by the founders' background in selling vintage furniture and their admiration for 1970s design. The Teddy sofa is designed to be cozy, familiar, and character-filled, aligning with OMHU’s strategy of creating furniture with strong identity, emotional resonance, and timeless appeal.
While not a traditional modular sofa, additional modules like the "Upgrade" can be purchased, and variations such as the Teddy Plus sofa and Corner sofa, featuring two separate sections, are also available. Alternatives with similar aesthetics include the Sazy Muffin Lounge Chair, John Lewis Anyday Bloc Chaise End Sofa, and the Urban Outfitters Macy Sofa Bed. The overall recommendation for the OMHU Teddy sofa is positive, particularly for those who frequently convert their sofa into a bed and appreciate its innovative, future-proof design. However, it may not suit those preferring a very soft sofa or those not fond of its retro 1970s aesthetic.
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