logo

Ideal House APP

Your Go-To Interior Design Hub
HomeHome
BoardBoard
ExploreExplore
Logo
1/9
V
Vic Gov

Meet Anna Hackathorn | Interior Designer & Consultant at PLAN + ELEVATE

Anna Hackathorn, an interior designer with almost 20 years of experience, shares insights into her journey and the development of her new venture, PLAN + ELEVATE. She explains that PLAN + ELEVATE was conceptualized during the 2020 quarantine as a sister company to her existing interior design business. The primary goal of PLAN + ELEVATE is to democratize interior design, making professional-quality design accessible to individuals who desire a beautifully decorated home but may not have the financial means to hire a full-service professional. Hackathorn identified a significant gap in the online marketplace for resources that empower individuals to undertake interior design projects for their own homes. Many prospective DIY designers feel overwhelmed by the vast array of choices, are uncertain about design principles, and fear making costly mistakes. To address these challenges, PLAN + ELEVATE offers a structured, step-by-step approach through a series of concise video lessons and a wealth of downloadable resources. These resources include worksheets, checklists, and example furniture layouts, guiding users from the initiation of a home decor or renovation project through its completion, culminating in the final touches that create a cohesive and intentional aesthetic. In addition to the self-guided resources, Hackathorn provides one-on-one video consultations. These personalized sessions allow clients to receive direct feedback, explore their design ideas with a professional, hear customized suggestions, and get answers to specific questions about challenging areas of their homes or the general design process. This blend of accessible online learning and personalized support aims to build confidence and competence in individuals tackling their home design projects. Hackathorn also offers a glimpse into her personal recommendations for experiencing Los Angeles, suggesting an itinerary for a week-long visit. Her favored activities include spending a day at Terranea Resort in Palos Verdes, known for its hiking trails, scenic walking paths along the cliffs, and the spectacular views from Nelson’s bar and restaurant. Another recommendation is renting bikes to ride along the beach strand from Redondo Beach to Santa Monica, exploring the distinct personalities and attractions of various beach towns and their piers. She also suggests dedicating a day to Abbot Kinney Blvd in Venice for its unique boutiques, diverse dining options, and vibrant atmosphere. For a day or weekend trip, she recommends taking a ferry to Catalina Island, highlighting the charming town and the relaxing experience at Descanso Beach Club, complete with water activities and beachfront dining. Finally, she mentions her enjoyment of Sunday morning flea markets like the Rose Bowl and Long Beach for sourcing vintage art and decor. Hackathorn extends her gratitude to two key groups: her past clients and her network of local interior designer friends. She acknowledges her clients for trusting her with their home designs and for openly sharing their anxieties, which helped her recognize recurring concerns across diverse budgets, styles, and home types. This understanding underscored the universal need for proper tools and guidance in home design, debunking the notion that only professionals can achieve beautiful spaces. She also credits her fellow small business owners in the interior design industry for their shared support, encouragement, and understanding of the profession's demands, which can often be misperceived as an easy job. #AnnaHackathorn #InteriorDesign #PLANandELEVATE #HomeDecor #DesignConsulting #Entrepreneurship #LosAngelesTravel #SmallBusiness #CreativeProfessionals #AnnaHackathorn #InteriorDesign #PLANandELEVATE #HomeDecor #DesignConsulting #Entrepreneurship #LosAngelesTravel #SmallBusiness #CreativeProfessionals
No comments yet
Holly Hunt: 2024 Interior Design Hall of Fame Inductee
Holly Hunt: 2024 Interior Design Hall of Fame Inductee
Meet Dana Esser | Interior Designer & Creative
Meet Dana Esser | Interior Designer & Creative
Associate Interior Designer
Associate Interior Designer
Anne Hathaway’s Kitchen Island Breaks the Mold: Experts Say Its Smart ‘Conversation Seating’ Design Will Set Trends in 2026
Anne Hathaway’s Kitchen Island Breaks the Mold: Experts Say Its Smart ‘Conversation Seating’ Design Will Set Trends in 2026
Interior Designer
Interior Designer
Meet Hannah Bell Tringham | Interior Designer
Meet Hannah Bell Tringham | Interior Designer
Multidisciplinary Expertise In Architecture & Interior Design
Multidisciplinary Expertise In Architecture & Interior Design
Meet Sabrina MacLean | Interior Designer
Meet Sabrina MacLean | Interior Designer
Habitat Design Consulting Expert Interior Design Advice
Habitat Design Consulting Expert Interior Design Advice
Q&A: Interior Designer Monica Duncan
Q&A: Interior Designer Monica Duncan
The 2020 A-List: 125 of the Best Interior Designers in the World
The 2020 A-List: 125 of the Best Interior Designers in the World
Meet Karin Breve | Architect & Interior Designer
Meet Karin Breve | Architect & Interior Designer
Q&A: Interior Designer Wanda Horton
Q&A: Interior Designer Wanda Horton
Meet The Interior Designer: Cat Earp
Meet The Interior Designer: Cat Earp
Home & Design | A World of Interiors
Home & Design | A World of Interiors
Meet Tiffany Clark Interior Designer
Meet Tiffany Clark Interior Designer
AD100 Designer Kelly Behun Adds a Dash of Fun to This Zen Hamptons House
AD100 Designer Kelly Behun Adds a Dash of Fun to This Zen Hamptons House
Meet Alicia Hylton-Daniel
Meet Alicia Hylton-Daniel
Stone House Collective Is a New Home Design Hub in Shorewood
Stone House Collective Is a New Home Design Hub in Shorewood
BUSINESS SPOTLIGHT: AGA Interior Design makes a move
BUSINESS SPOTLIGHT: AGA Interior Design makes a move