
The Best Eco Friendly Paint Brands
This guide provides an overview of eco-friendly paint brands, emphasizing the importance of sustainable choices for a healthier home environment. The article outlines key eco-friendly credentials to consider when selecting paint, focusing primarily on Volatile Organic Compound (VOC) levels and B Corp certification.
VOCs are chemicals added to water-based paints to improve flow and preservation but can negatively impact health and the environment. Therefore, opting for paints with low or zero VOCs is crucial. B Corp certification signifies a company's high social and environmental performance, indicating a brand's commitment to sustainability beyond just its products.
Several leading eco-friendly paint brands are highlighted. Coat, the first UK paint company to achieve B Corp certification, is recognized for its comprehensive approach to sustainability. This includes a 100% low-VOC water-based paint range, regenerative bamboo painting supplies, 100% recycled and recyclable packaging, and carbon-neutral delivery partners. Coat also employs a 360-degree closed-loop recycling system, replacing traditional paint tester pots with recyclable Peel & Stick swatches to reduce waste by 95%. The brand is unique in offering recycling returns for empty tins, reprocessing and recycling 100% of the returned metal. Furthermore, Coat distinguishes itself by offsetting 200% of its Scope 1-3 carbon emissions, going beyond the typical Scope 1-2 associated with basic carbon neutrality.
Little Greene Paint is another recommended brand, with tins made from 50% recycled steel that are fully recyclable. Their water-based paints have the industry's lowest eco-rating with almost zero VOCs, and their wallpapers are sourced from FSC or PEFC certified sustainable forests. Little Greene was an early adopter of the European environmental standard BS EN ISO 14001 in 2004.
House of Hackney, known for its aesthetic designs, recently launched a paint collection inspired by natural elements. These paints are B Corp certified, feature low VOC levels, and come with FSC wooden stirrers made from by-products. For every tin sold, House of Hackney partners with the World Land Trust to protect 35 square meters of forest.
Graphenstone paints are highlighted for being virtually VOC-free and for actively improving air quality by absorbing CO2 through organic lime in their formula. Three 15-litre tins of Graphenstone paint can absorb the same amount of CO2 as a fully grown tree in a year. Their pots are also made from 100% recycled and recyclable plastic.
Edward Bulmer offers CO2-neutral natural paints, made from non-toxic ingredients such as linseed, chalk, earth, and pigments, all with organic or equivalent certification. Founder Edward Bulmer is an active eco-campaigner, hosting an annual Spring Greens fair.
Lick is featured for its water-based low-VOC formulas and its commitment to sustainable initiatives, including a partnership with 4ocean. This collaboration has resulted in the removal of 11,000 kg of plastic from oceans and the planting of over 5,000 trees from 2021 purchases alone.
Finally, Earthborn is an EU Ecolabel holder for Indoor Paints and Varnishes. Their paints are environmentally friendly and breathable, with their Claypaint being especially notable for being highly breathable, child-safe, non-toxic, and having almost zero VOCs. Earthborn also maintains transparency regarding its ingredients with a publicly available guide to its formula.
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