
Local Interior Designers Offer Virtual Consultations
The article discusses how local interior designers and home decor retailers in the St. Louis metropolitan area are adapting their services to continue working with clients through virtual consultations, particularly in response to social distancing measures. This new approach, initially prompted by the need to maintain business operations remotely, is also seen as a potential long-term enhancement to traditional in-person interactions, offering greater flexibility for both designers and clients.
LU Design Build, for instance, is utilizing videoconferencing platforms like GoToMeeting and FaceTime for client consultations. Rochelle McAvin, a designer at LU Design Build, highlights the potential of this method for serving out-of-town clients or individuals with busy schedules. While acknowledging the value of face-to-face meetings, McAvin notes that online design and problem-solving provide increased flexibility for future operations. Before virtual meetings, clients are asked to submit photographs of the spaces they wish to redesign. During the virtual session, designers guide clients through the space, discuss ideas, present 3D-rendering virtual walk-throughs, and review budget considerations and the design-and-development process. For a limited period, these online consultations are offered free of charge, with project installations scheduled based on prevailing circumstances.
Dau Furniture is also embracing virtual services, with Ryan Dau indicating that their operations are constantly evolving. Clients can schedule video consultations with a Dau interior designer through the store's website. These consultations, priced at $100, are credited toward any subsequent purchase from Dau Furniture. Designers assist customers in accurately measuring their spaces to facilitate precise floor plans, and they provide guidance on furniture arrangements and color schemes to kickstart design projects. Follow-up appointments are typically arranged for designers to present their finalized designs.
Independent designers, such as Stephanie Pohlman of Stephanie Pohlman Designs, are similarly leveraging technology to connect with clients. Pohlman uses social media to showcase her design aesthetic and offers online consultations via her website. Her one-time virtual consult costs $100 and requires clients to submit a video, photos of the space, and a list of questions, in return for which they receive suggestions and ideas. For a more comprehensive service, her $350 E-Design session entails clients providing a video, photos, detailed measurements, and a list of existing furniture they intend to incorporate. In response, clients receive a customized style board for their room, complete with links for purchasing recommended items online. Many designers emphasize that the current environment presents an opportune moment for clients to envision and plan their ideal home interiors.
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