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3 Colorful Lessons We Learned From L.A.’s Buzziest New Hotel
Los Angeles designer Sally Breer, cofounder of design firm ETC.etera, has channeled her expertise into the vibrant Firehouse Hotel, located in the city’s Arts District. This new establishment, a collaborative effort with hotelier and restaurateur Dustin Lancaster, previously served as a fire station before being converted into an artist's loft in the 1980s. Breer's design philosophy for the hotel revolved around maximizing the fun with color, creating nine distinct guest rooms, each themed after a color from the ROYGBIV spectrum, alongside black and white rooms.
Breer's approach to color in the Firehouse Hotel challenges conventional shyness in home decor, opting instead for bold and unexpected combinations. One key lesson from her design is the successful pairing of warm hues. In the Yellow Room, saffron bathroom tiles are contrasted with a scarlet vanity, which Breer describes as a rich, grounded color that balances the bright yellow. A mustard velvet bolster acts as both a headboard and backrest for a built-in bench. The Orange Room showcases a spectrum of sunset shades, from radiant pink to tangerine, creating a dynamic and cohesive space. Furthermore, the Violet Room demonstrates a sophisticated use of color by combining deep eggplant with warm pumpkin-hued silk pillows and curtains, which adds a sense of warmth to the violet.
Another significant takeaway from Breer's design is the innovative use of pattern and patina to introduce color and texture beyond traditional paint. The Blue Room features a canopy bed adorned with a cobalt toile, complemented by smoky cabinetry. In the Green Room, an avocado-toned fauna wallpaper envelops the sitting area, and the kitchenette is outfitted with a deep forest green marble countertop. The Indigo Room draws inspiration from a vintage denim dead-stock, which Breer repurposed as a textured headboard, dictating the room's minimalist Japanese aesthetic. The bathrooms across all rooms feature Moroccan Zellige tiles from Clé Tile, with each color corresponding to its guest room, such as Indian Saffron in the Yellow Room and Ancient Sea in the Blue Room, and a more subtle Vintage Rose in the Violet Room.
Finally, Breer incorporates nightclub-inspired accents in darker rooms to create a unique ambiance. The Black Room exudes a '70s nightclub vibe with leopard carpeting and inky-black bathroom tiles, offering a striking contrast to the vibrant rainbow mural and colorful sunset hues of the White Room. This 'grandma-punk' aesthetic, as Breer describes it, balances classic elegance with edgy elements. This theme extends to the hotel's restaurant, which features deep peacock blue walls and crimson banquettes, offset by a disco ball backsplash made from reflective tiles and a distinctive alien-like seafoam green light fixture. Breer's aim was to create a space that feels both historic and playfully unconventional, resonating with the surrounding art-filled neighborhood of Los Angeles.
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