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What Is TikTok’s ‘Coastal Grandmother’ Trend and How Can I Get It at Home?

The 'coastal grandmother' trend, popularized on TikTok, encapsulates an aesthetic characterized by easy, breezy, beachy vibes, neutral fabrics, and wicker elements, evoking a sense of effortless chic and comfort. This style, often associated with characters like Jane Fonda in 'Grace and Frankie' or Diane Keaton in 'Something’s Gotta Give,' and the overall aesthetic of Nancy Meyers' films, or even Ina Garten, is described as buttoned-up yet comfortable, reminiscent of a white-washed Hamptons kitchen. The trend is widely attributed to TikTok star Lex Nicoleta and is defined as a timeless, classic aesthetic that brings to mind cashmere sweaters, leisurely walks on the beach, and cocktails on the porch. It signifies a perfectly balanced, laid-back, yet luxurious coastal lifestyle, featuring chunky pale knits, a range of ocean blues, relaxed rattan, wave and scalloped details, furniture with a sense of history and warm patina, and airy linens. The appeal of the coastal grandmother trend lies in its ability to transform a home into a peaceful, comfortable sanctuary. It integrates nature into living spaces, drawing inspiration from the sea, sand, and sky through muted, airy undertones. Achieving this look does not necessitate living by the coast. The transformation begins with paint, selecting three to five colors from the sea, sand, and sky palette. Recommended Sherwin-Williams colors include light tones like Sea Salt SW 6204 and Misty SW 6232 for coastal neutrality, earthy tones such as Felted Wool SW 9171 and Accessible Beige SW 7036 to balance the space, and darker hues like navy and Basque Green SW 6426 for furniture and decor details to ground the scheme. Another crucial element is creating an indoor-outdoor feel, primarily through large, open windows or bi-fold doors that maximize natural light and offer expansive views. Products like Marvin’s Coastline Picture Window and Multi-Slide Door, or LaCantina's folding door systems, are exemplary for achieving this seamless transition and enhancing the beachside vibe. Layering neutral fabrics is also key, with a focus on patterns and textures in a neutral palette to create an environment that feels breezy, warm, and refined. Sunbrella's upholstery fabrics, such as Blend Linen and Cast Petal, or their Indoor/Outdoor pillows, are suggested for incorporating coziness, texture, and natural hues through items like throw pillows. Finally, selecting the right decor is essential. Serena & Lily's summer line offers numerous products embodying the coastal grandmother aesthetic, including blue and white linens like the Marion Bedspread, sculptural outdoor wicker chairs such as the Loring Chair and Catalina Rocker, scalloped towels from their wave bath collection, and gingham bolster pillows. Even complete beach chair and umbrella sets are available to fully embrace the oceanside ambiance. These elements collectively contribute to curating a space that reflects the serene and sophisticated essence of the coastal grandmother style. #CoastalGrandmother #HomeDecorTrends #InteriorDesign #BeachHouseStyle #NeutralPalette #WickerFurniture #PaintColors #IndoorOutdoorLiving #FabricLayering #CoastalGrandmother #HomeDecorTrends #InteriorDesign #BeachHouseStyle #NeutralPalette #WickerFurniture #PaintColors #IndoorOutdoorLiving #FabricLayering
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