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What Makes These Gwyneth Paltrow-Endorsed Curtains So Special? I Had to Find Out
This article reviews the experience of ordering and installing custom window treatments from Everhem, a brand endorsed by celebrities like Gwyneth Paltrow. The author details the extensive research and effort involved in finding the right curtains for her bedroom, highlighting the challenges of revamping a space without an interior decorator. The journey began with exploring numerous brands, visiting stores, collecting swatches, and seeking inspiration on platforms like Pinterest, a process described as overwhelming.
The turning point came with the discovery of Everhem, a California-based company founded by Adam and Haley Weidenbaum, specializing in personalized window treatments. The author notes Everhem’s celebrity endorsements, including Nacho Figueras and Amber Valletta, and the fact that Gwyneth Paltrow’s goop offices use their curtains. This celebrity approval piqued the author's interest, given her positive past experiences with products praised by Paltrow.
The review emphasizes Everhem's seamless process, starting from the initial consultation. Haley, an interior designer, and a team expert named Abby provided personalized advice. They virtually assessed the author's challenging window situation—a bypass sliding balcony door adjacent to an aesthetically unpleasing AC unit—and her bedroom setup. After discussing various options like drapery, Roman shades, and café curtains, single-panel curtains designed to pull to one side were recommended as the most suitable solution.
The consultation progressed to measuring and color selection. The author, aiming for a calming and earthy aesthetic in her initially blank-slate room, received suggestions and swatches. She ultimately selected “Driftwood,” a neutral, flecked 100% Belgian Linen. The decision also included choosing a pleating style and lining. Opting for blackout curtains was a compromise for her sensitive-sleeper boyfriend, though she personally preferred privacy lining. The hardware selection was the final step, after which the Everhem team managed the order. Abby provided consistent support, addressing concerns and offering online guides and cheat sheets for measurement verification. The drapery and hardware were delivered within a month, leading to the installation phase.
Installation required a DIY approach, which the author acknowledges might not be suitable for everyone, though Everhem offers professional services in some cities. Her handy boyfriend was crucial in the process, following Everhem’s comprehensive step-by-step guide for mounting hardware and curtains. Despite initial skepticism regarding placement instructions, the curtains perfectly aligned with the floor, a testament to the team’s expertise. The finished result was highly satisfying, with the neutral linen and neat pleating transforming the space, adding texture and a relaxed atmosphere. The blackout curtains effectively darken the room, satisfying her boyfriend, while still allowing a slight morning light peek, which the author appreciates. The article concludes with the author's contentment with her bedroom curtains and her readiness to move on to other home decor projects, such as selecting a new living room rug.
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