Why Olivia Dean’s Instagram is pink, and if you can change the colour of your profile

Recently, music artist Olivia Dean's Instagram profile has been observed to have a baby pink background, sparking curiosity and a desire among users to replicate this customization. This distinctive pink profile is not a general feature available to all Instagram users but is a special reward for recipients of Instagram's inaugural Ring Awards 2025. This new award scheme was introduced by Instagram to honor individuals who demonstrate exceptional creativity and innovation, driving cultural shifts and breaking barriers to achieve their ambitions. Instagram's official statement emphasizes that the awards celebrate creators who don't just participate in culture but actively shape it through their creative endeavors. An esteemed panel of judges, including prominent figures such as Pat McGrath, Marc Jacobs, and Instagram CEO Adam Mosseri, selected 25 winners for the 2025 Ring Awards. Olivia Dean was among these distinguished winners, recognized specifically for her ability to connect with her audience through "warmth, honesty, and intimacy" both on stage and online. Other notable awardees include professional skateboarder Tyshawn Jones, Japanese-American style duo Aki and Koichi, and influencer and comedian Elyse Myers, all celebrated for their unique contributions to their respective fields. As a direct benefit of winning an Instagram Ring Award, each recipient gains the exclusive privilege of customizing their profile background to a color of their choice. In addition to this personalized aesthetic, winners also receive a distinctive gold ring encircling their Instagram story, and their bio is updated to proudly display the title "Rings winner 2025." These exclusive features serve as visible markers of their recognition and creative achievement on the platform. However, for the vast majority of Instagram users, the ability to change the background color of their profile remains unavailable. Standard Instagram profiles are limited to the default white background, with customization options primarily restricted to modifying the bio and profile picture. The article clarifies that there are currently no additional built-in features that allow general users to alter the overall theme or background color of their personal profiles. The possibility of such widespread customization becoming available in the future is acknowledged as a development that would be welcomed by users. Therefore, the pink profile observed on Olivia Dean's account is a unique identifier of her award-winning status rather than a feature accessible to the wider user base. #Instagram #SocialMedia #Trends #Viral #OliviaDean #InstagramRingAwards #ProfileCustomization #CreativeAchievement #Instagram #SocialMedia #Trends #Viral #OliviaDean #InstagramRingAwards #ProfileCustomization #CreativeAchievement