
One-of-a-Kind Pillows Made in West Hartford Studio
Erica Moses, a West Hartford resident and Norfeldt teacher, has launched a new business dedicated to designing, creating, and selling unique decorative pillows. Her venture, Nest Studio, blends her passions for travel, creativity, and textiles. Moses sources fabrics from various international locations, including colorful Brazilian textiles found on Rio's beaches, intricate batiks from Bali, and luxurious silks derived from Indian saris. The manufacturing process takes place in Moses' home workshop, affectionately named "Nest Studio," where her friend Maureen Skau serves as the seamstress.
Moses’ business model includes selling her one-of-a-kind pillows through "Pillows and Mimosas" parties hosted at her home. She has also expanded into online retail, establishing a shop on Etsy, a platform known for handmade items. This entrepreneurial endeavor marks a return to retail for Moses, who previously owned two stores in West Hartford Center. In the late 1980s, she operated a Benetton franchise and later a store called New Frontier, which featured clothing, jewelry, and custom-designed furniture. A challenging economy and the demands of motherhood prompted a career change, leading her to pursue a teaching degree from Saint Joseph's University, where she has been a second-grade teacher at Norfeldt Elementary School for 15 years.
Despite her dedication to teaching, Moses felt a void in her creative pursuits. A trip to Brazil reignited her interest in textiles and inspired the idea of crafting unique pillows. This creative outlet also serves as a coping mechanism for the grief she experienced after the sudden passing of her second husband, Fritz Moses, three years prior. His former office has been transformed into the bright and welcoming Nest Studio, a space where she finds comfort in her creative work.
Nest Studio's pillows are distinguished by their uniqueness, with no two pillows being identical. They are sold with inserts, and prices range from $35 for a baby pillow to $55 for a 24x24 square pillow. A key design philosophy is that the pillows should be aesthetically pleasing from all angles, often featuring different colors and designs on the back. Each pillow is branded with the Nest Studio logo, designed by Maureen Skau's daughter, Katie, and carved out of wood by Erica's daughter, Vicki. The packaging process adds a thoughtful touch, with pillows enclosed in a tan linen cover and tied with an origami paper crane created by Kylee Colbert, a former Norfeldt student. Moses emphasizes the importance of following one's passions, not as a replacement for current endeavors, but as a means to enrich one's life. Further information about Nest Studio Pillows can be found on Etsy or by contacting Erica Moses directly.
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